664 results found

1. Do not promote Hogwarts Legacy

   JK Rowling is a vocal transphobe and promoting Hogwarts Legacy enriches her, helping her further her anti-trans agenda. Please do not run ads for this game.

   466 votes

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   19 comments  ·  Ad-Specific Feedback  ·  Delete…  ·  Admin →
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   Comments Closed  ·  dowski responded

   Hey all,

   
   

   Because of the nature of the comments we will be closing comments on this thread at this time. Voting and showing support for this idea will still be available while comments are closed. Thank you for your understanding on this.

2. Creators Need Tools to Customize Ad Content

   Creators need tools that customize ad content to improve the ad viewing experience on the platform. It is a serious flaw in the system that creators do not have any input on what ad content is shown to their viewers.

   To share what prompted this idea, the other night a viewer informed me that they had been shown an ad for Hogwarts Legacy. This was very upsetting, because my stream has become a haven for marginalized folks on the platform (I myself am a triple minority). The promotion of JK Rowling's media on my stream was very upsetting to my entire community, as she is an outspoken bigot who profits off of marginalizing others.

   To be clear, my complaint is not about the existence of the Hogwarts Legacy ad. I understand that Twitch profits from running ads on our streams; this was merely one of many ads being shown on the platform. My problems with what happened are the following:

   1) The ad was harmful. It actively marginalized folks in my community.
   2) The ad made the viewing experience on Twitch far less entertaining for my community.
   3) The ad was completely ineffective. No one in my stream supports or condones the product being promoted.

   Creators have zero tools available that address the problems I outlined above. We need a tool in our dashboard that allows us to set preferences for the types of ads that would interest our audiences: we need to be able to customize ad content for our viewership.

   Let's take another example. Let's say that a streamer knows that they have a disproportionate number of vegetarian or vegan viewers. As of now, creators cannot give the algorithm feedback on their viewers' interests. At some point, these viewers would be shown ads that promote burgers and other meat. Such an ad would not only be a turn off for most of those viewers, but also the ad would be ineffectual in advertising its product.

   Broadly speaking, viewers want to see ads for products that interest them, while advertisers want their ads to be effective. Without any tool for creators to customize ad content, ads only have a random chance of intriguing viewers.

   If we had tools to customize ad content, it would not only improve the ad experience for the viewer, but also would help advertisements reach target audiences. More effective advertising would make the prospect of ads more appealing to advertisers, generating more revenue for Twitch and creators.

   I hope that this suggestion can lead towards improving entertainment on Twitch.

   Creators need tools that customize ad content to improve the ad viewing experience on the platform. It is a serious flaw in the system that creators do not have any input on what ad content is shown to their viewers.

   To share what prompted this idea, the other night a viewer informed me that they had been shown an ad for Hogwarts Legacy. This was very upsetting, because my stream has become a haven for marginalized folks on the platform (I myself am a triple minority). The promotion of JK Rowling's media on my stream was very upsetting to my… more

   149 votes

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   12 comments  ·  Feature Request  ·  Delete…  ·  Admin →
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3. Banned and Blocked users only see ads

   If you have blocked or banned someone from your channel, when they come to your channel they no longer can watch the stream. They see nothing but an endless ad roll. They click on a VOD? You can watch it, after these ads. But then the ads never end.

   Not to effect timedout users.

   Please. Thank you. I love you.

   113 votes

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   4 comments  ·  Feature Request  ·  Delete…  ·  Admin →
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4. Allow streamers to tailor what sort of ads appear on their channel

   Tonight I triggered a 90 second ad break in order to disable prerolls. I was then informed by my guest that my stream was being used to push a crypto.com NFT project.

   I cannot, in good conscience, continue to stream on this platform when the content I produce is used to push this. Besides finding the crypto “industry” repugnant, many of my viewers are underage, and would not know better than to buy into a scam. I won’t be the vehicle by which they’re taken advantage of. This is the Twitch “Affiliate” and “Partner” programs, after all - I refuse to be “affiliated” or “partnered” with crypto and NFT’s.

   But this isn’t about just crypto. I’ve seen other posts complain about being unable to screen other sorts of ads they find unethical or immoral and don’t want to have on their stream, such as military recruitment or gambling.

   It’s not the same as an ad being played before a YouTube video, where viewers can seperate the content of the ad from the content of the video and the content creator. It’s live. I clicked the button that played that ad in real time. It’s being played in between me actively interacting with viewers right then, with my face on the screen, on a channel that has my name attached to it. There’s a sign in the corner of the ad that says to watch it to support my stream. I am effectively endorsing whatever Twitch is advertising, as if I was reading it off a teleprompter myself.

   This issue must be addressed broadly. There has to be a system put in place as soon as possible to allow streamers to tailor the ads that appear on their channel.

   I’m uncertain on the best way to implement this. I would experiment first with broad categories of ads like “food” or “entertainment/media” that streamers can uncheck if they don’t want them to appear on their stream, and see where that gets us.

   This needs to be a priority. Your content may be being used to push an agenda that you despise with your entire being, and there’s currently nothing you can do about it.

   Tonight I triggered a 90 second ad break in order to disable prerolls. I was then informed by my guest that my stream was being used to push a crypto.com NFT project.

   I cannot, in good conscience, continue to stream on this platform when the content I produce is used to push this. Besides finding the crypto “industry” repugnant, many of my viewers are underage, and would not know better than to buy into a scam. I won’t be the vehicle by which they’re taken advantage of. This is the Twitch “Affiliate” and “Partner” programs, after all - I refuse… more

   54 votes

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   4 comments  ·  Ads Manager  ·  Delete…  ·  Admin →
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5. Replace fullscreen prerolls with new Stream Display Ads

   Full-screen pre-rolls are a huge obstacle with user experience and streamer discoverability. Users do not want to browse new, unknown streamers because watching a fullscreen 30s ad before getting to check out a streamer is annoying. It's a huge deterrent so users tend to rely on their go-to streamer. Replacing the forced fullscreen preroll with a Stream Display Ad instead will encourage users to once again check out new streamers.

   This change would be a massive improvement for both viewers and streamers.

   602 votes

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   18 comments  ·  Stream Display Ads  ·  Delete…  ·  Admin →
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6. Rework the Ad Incentive Program

   Currently, the Ad Incentive Program presents you three offers every month. It's on a take it or leave it basis. I find there is a big issue with this though. The amount of money you are offered is fine. The amount of hours you are required to stream for a month is fine. The thing that doesn't make sense is the amount of minutes of ads per hour you are required to run.

   I have received offers in two months now where the lowest ads per hour requirement was 4 minutes, and I have even seen some people with their lowest being 7 minutes. This creates two problems. Some people may be willing to run ads, but they aren't willing to run THAT MANY ads. It seems counterintuitive to require them to run too many ads per hour, such that they just decide to decline it and run no ads that month.

   The second issue is the longest time an ad break can be ran for is 3 minutes. It works really well to just take a break from the stream once per hour while the ads are playing, so that no one misses any of the content from the stream. When the minimum ad incentive offer is over 3 minutes of ads per hour, it is impossible to just take a single ad break per hour. For example, with 4 minutes per hour, I am required to take two 2 minute ad breaks every hour. It just doesn't feel right to take a break from the stream every half hour, so I end up having ads playing while I am presenting content.

   I think a better way for this program to work is as follows. When you receive your Ad Incentive Program offer, it will give you the hours required to stream that month, along with a price per (minute per hour) of ads. Then you can choose how many minutes of ads per hour you wish to run that month. For example, it may say stream for 100 hours at a rate of $100 per (minute per hour) of ads. So I can choose to run 3 minutes of ads per hour to earn $300 in that month, or only run 1 minute of ads per hour to earn $100 that month. Or I could even choose to run 10 minutes of ads per hour to earn $1000 that month.

   I do think the Ad Incentive Program has been helpful for earning more revenue as a streamer, but it's still not ideal. This change would at least give a bit more control to creators as to how they run their stream.

   Currently, the Ad Incentive Program presents you three offers every month. It's on a take it or leave it basis. I find there is a big issue with this though. The amount of money you are offered is fine. The amount of hours you are required to stream for a month is fine. The thing that doesn't make sense is the amount of minutes of ads per hour you are required to run.

   I have received offers in two months now where the lowest ads per hour requirement was 4 minutes, and I have even seen some people with their… more

   30 votes

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   1 comment  ·  Feature Request  ·  Delete…  ·  Admin →
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7. Let streamers purchase the ability to prevent ads from displaying

   Ads disrupt the continuity of many streamers' broadcasts, e.g. a musician playing a song, a magician performing a trick, etc. So please implement a feature that allows streamers to prevent ads for all followers. You could charge a monthly fee. Many would gladly pay for this.

   To other streamers up-voting this feature, please consider telling us what you stream specifically and how ads hurt the quality and continuity of your stream.

   8 votes

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   2 comments  ·  Ad-Specific Feedback  ·  Delete…  ·  Admin →
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8. Ad Manager API

   Add Ad Manager functions to the API to allow us to snooze blocks from stream decks, see a timer in our bot, run bot commands when an ad block starts, etc.

   This would allow some measure of control over the manager versus having to use the dashboard.

   54 votes

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   3 comments  ·  Ads Manager  ·  Delete…  ·  Admin →
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9. Option to disable pre-rolls for a full hour

   Currently, in the Ad Manager, you can set ad breaks to be up to 3 minutes, but 90 seconds is the maximum amount to disable pre-rolls (30 minutes). Why not allow to disable pre-rolls for the full hour if you set the Ad Manager to 3 minutes? Running an ad every 30 minutes is way too disruptive. I am incapable of taking breaks when I speedrun for a full 100 minutes, it it impossible for me to adjust the three disruptions that would occur so that no one misses an important fight or trick. If it was ONE break of 3 minutes, that would be doable and I would totally be on board with running a higher ad density so I could disable pre-rolls completely.

   You already have all the settings in the Ad Manager, there's almost no work to do here, and it's the exact same ad density than with 90 second ad break every 30 minutes so you lose nothing, if anything you win because I, and probably other streamers that can't bend to taking a break every 30 minutes, will actually put that many ads on the channel instead of not doing that.

   Currently, in the Ad Manager, you can set ad breaks to be up to 3 minutes, but 90 seconds is the maximum amount to disable pre-rolls (30 minutes). Why not allow to disable pre-rolls for the full hour if you set the Ad Manager to 3 minutes? Running an ad every 30 minutes is way too disruptive. I am incapable of taking breaks when I speedrun for a full 100 minutes, it it impossible for me to adjust the three disruptions that would occur so that no one misses an important fight or trick. If it was ONE break of… more

   35 votes

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   4 comments  ·  Pre-Rolls  ·  Delete…  ·  Admin →
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10. Allow a longer period of preroll-free viewing when using the ads manager, while maintaining ad density

    The existence of a hard cap on preroll free viewing time at 30 minutes is extremely restrictive, and difficult to integrate with various forms of streamed content. Being forced to take an ad break every 30 minutes causes disruption to content flow, and is detrimental to viewer experience.

    There is no difference in ad density between 3m/h and 1.5m/ .5h. The pinning of pre-roll free viewing to a 30 minute cap feels very arbitrary and creates an artificial barrier to fluid integration of ad breaks for creators streaming longer form content.

    17 votes

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    1 comment  ·  Ads Manager  ·  Delete…  ·  Admin →
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11. Streamers/Creators should be able to opt-out of military recruitment ads

    Streamers should have the ability to opt-out of certain ads, particularly military recruitment ads. Some creators may have a younger audience. The streamer should reserve the right to protect that audience. The military ad complex is already vast and has deep roots within Twitch. If a streamer does not want that sort of content on their channel, they should be able to block it. Additionally, this option should be able to be seen publicly. Parents who check their children’s activity might want to be able to know a streamer opts out of Military recruitment ads targeted at minors.

    371 votes

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    36 comments  ·  Ad-Specific Feedback  ·  Delete…  ·  Admin →
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12. I am getting advertisements in channels I'm subscribed to, even in channels where I have a tier 3 subscription. I PAY TO NOT HAVE ADS

    I am getting advertisements in channels I'm subscribed to, even in channels where I have a tier 3 subscription. I PAY TO NOT HAVE ADS. Either refund me for every subscription I have because you're FALSE ADVERTISING or STOP IT IMMEDIATELY!

    119 votes

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    74 comments  ·  Pre-Rolls  ·  Delete…  ·  Admin →
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13. Have a button that allows the viewer to execute the ad break.

    Ads are a serious issue. Especially when watching a stream and an ad hits at a crucial moment. To correct this, allow the viewer to choose when the ad hits. Maybe there's a break in the action or maybe the viewer needs to go to the bathroom. Have a button that allows the viewer to execute the ad break. Then allow the stream to go for 30-60 minutes. If they don't execute, then the ad runs on the timer as usual. This way, not only will the viewer be more incline to watch the stream, but they will be more incline to execute ads. I know banking ads is not a great idea because it'll be abused. This really can't be and gives more power to the viewer.

    also utilize popup ads or mini player ads more on the stream instead of covering the vod

    Ads are a serious issue. Especially when watching a stream and an ad hits at a crucial moment. To correct this, allow the viewer to choose when the ad hits. Maybe there's a break in the action or maybe the viewer needs to go to the bathroom. Have a button that allows the viewer to execute the ad break. Then allow the stream to go for 30-60 minutes. If they don't execute, then the ad runs on the timer as usual. This way, not only will the viewer be more incline to watch the stream, but they will be more… more

    10 votes

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    3 comments  ·  Feature Request  ·  Delete…  ·  Admin →
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14. too many ads

    there are too many ads on twitch.

    2 votes

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15. Partners should be able to receive 55% ad share without taking an ad offer incentive

    Currently, affiliates are able to schedule 3 min of ads an hour to achieve 55% ad share, an increase from 35%. However, partners are only promised the 55% through the ad incentive program. Why? This makes applying for partner a potential downgrade, as if you get bad offers (which happens) you can't simply use the auto ad manager to make as much as you should.

    11 votes

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    1 comment  ·  Ads Manager  ·  Delete…  ·  Admin →
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16. Show total ad time left instead of or in addition to the number of ads left.

    When a streamer runs a block of ads, we select the amount of time we want the ads to run for, and that can be anywhere from 30 seconds to 3 minutes. However when we do that, all the viewer sees is the number of ads left, not the total time left. Since ads vary in length, that doesn't actually tell them how long until they're over.

    Speaking for myself, it's pretty much a daily occurance to have someone post a message like "8 ads??" in my chat. And sometimes that number can be in the double digits. If viewers were either instead or in addition shown the total time left, like we select as the streamer, I think it'd reduce the shock of how many ads are coming, which should make for a better viewer experience.

    Also kind of a side point, but if ad inventory is a problem, you could just display "Up to x:xx of ads left." I don't think anyone is going to complain about the timer being cut short.

    When a streamer runs a block of ads, we select the amount of time we want the ads to run for, and that can be anywhere from 30 seconds to 3 minutes. However when we do that, all the viewer sees is the number of ads left, not the total time left. Since ads vary in length, that doesn't actually tell them how long until they're over.

    Speaking for myself, it's pretty much a daily occurance to have someone post a message like "8 ads??" in my chat. And sometimes that number can be in the double digits. If viewers… more

    62 votes

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    6 comments  ·  Feature Request  ·  Delete…  ·  Admin →
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17. Ad Incentive Program - Offer Negotiation

    I have been a part of the Ad Incentive Program since March-April of this year trying various ad lengths and seeing the consequences of longer ad running times. For context I have been Streaming on the platform full time since early 2019.

    One major perk to any level of Ad Program offer is that Streaming has become more sustainable for specific partners like myself.

    A major issue is that offers CANNOT be renegotiated. If you receive an offer for 1 min, 2 mins, 3 mins per hour one month, your next month could be a minimum of 5 mins per hour ranging up to 10 minutes.

    For content creators that don't ever plan to create content that allows for this many ads per hour to fit nicely, this becomes an issue. (Especially for people who want to still utilize the program's offers)

    For example, this month my minimum offer is 7 mins of ads per hour, where I would prefer the same revenue rate at a lower number of minutes per hour.

    Without a renegotiation feature I can no longer utilize the program, due to its extreme requirements being a minimum of 7 mins per hour.

    Renegotiating will help both Twitch and its Ad Incentive Program users, since more offers could be accepted and catered to the styles/types of content the creator intends to pursue during the next month. More ads will then be run on the site, benefiting Twitch and its partners.

    This "take it or leave it" offer is very unappealing when they are always random feeling, with no way to maintain a schedule with ads.

    I have been a part of the Ad Incentive Program since March-April of this year trying various ad lengths and seeing the consequences of longer ad running times. For context I have been Streaming on the platform full time since early 2019.

    One major perk to any level of Ad Program offer is that Streaming has become more sustainable for specific partners like myself.

    A major issue is that offers CANNOT be renegotiated. If you receive an offer for 1 min, 2 mins, 3 mins per hour one month, your next month could be a minimum of 5 mins per… more

    29 votes

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    0 comments  ·  Ads Manager  ·  Delete…  ·  Admin →
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18. Reduce the greed on Ads

    I formulated the title drastically because it‘s a serious problem lately happening on Twitch and don’t see that getting addressed from them, at least not in the level as it should.

    I said it several times on social media and i also say it here: Twitch is ruining their ads business, constantly and -seems like- willingly:
    - The sheer amount of ads which you face as a viewer of the platform is simply ridiculous
    - You‘ve guys taken the control of the ads out of the hands of the content creators
    - You implement changes to the ad system without notifying anybody nor testing it out
    - the Ads for bits function is not working

    So, let me explain that points one by one:
    — Amount of Ads —
    If i enter a stream (the so called „pre-roll ads“) the player tells me:
    - „Ad 1 of 2“, then ofc „Ad 2 of 2“ and then it starts over again, 8 times in a row.
    - Which makes by
    - - an average ad length of 10 seconds (lowest value in Twitch advantage and easier to calculate here),
    - - 20 seconds per „block“
    - - which makes it 160 Seconds or over 2,5 Minutes i watch ads.
    I really have to ask you Twitch: Are you guys kidding us?

    Not is that just annoying, which leads me (and many others i spoke with) to leave the site. Which means the tab will be closed. And your mid-roll ads have the same issue.

    — No Control for Content Creators —
    Yeah when we are at the mid-roll ads let‘s come to a good point. You guys implement the mid-roll ads without any control for the content creators.

    Okay, the streamers can trigger ads to push the mid-rolls out, but that‘s not the control i‘m talking about. It‘s about the content won‘t be interrupted suddenly by an ads in the worse timing, well how could we prevent that? OH by giving the streamers the fully control about the ad placement for example.

    You guys know that streamers suffer from your „fantastic test“ right? They loosing viewers which leave the channel because of the mid-roll ads, they try to come back but the ads keep playing and playing and they won‘t come back. Many Streamers i spoke with recommended their viewers to install adblockers to keep them in the channel! If that is not an indicator to you Twitch that something is completely wrong with your ads then i recommend to not be ad based anymore.

    — Implementation Failures and Bugs —
    We, as Twitch Viewers, are already used to bugs all over the place: Emotes and Badges don‘t load, Whisper Function does often not working.

    But the implementation of the mid-roll ads, takes failure to a whole new level! Not that nobody was informed, not partnered streamers, affiliates, normal streamers or viewers. The mid-rolls have also been served to subscribers of channels which is a complete no-go. Obviously nobody tested that before implementing it into production or the test methods are not working at all.

    — Ads for Bits Function —
    Okay, let‘s leave that all to the side and imagine: We want to watch ads and get something for it, like bits. Welp that‘s also not working.

    For months i can‘t use the „ads for bits“ function, at all. Strange when i see that you guys can serve the ads over 2 minutes, but if i want bits to watch ads there are suddenly no ads?!? Why don‘t you use the amazon ads here, why i don‘t see the other ads here? The only time a user would get a literal benefit from watch the ads you block the function? I have to repeat myself: Are you guys kidding me?

    I wish Twitch would think more about the user and the content creators and simply not backstabbing on both of them by spamming the user with ads and barely severing and of the revenue to the streamer

    I formulated the title drastically because it‘s a serious problem lately happening on Twitch and don’t see that getting addressed from them, at least not in the level as it should.

    I said it several times on social media and i also say it here: Twitch is ruining their ads business, constantly and -seems like- willingly:
    - The sheer amount of ads which you face as a viewer of the platform is simply ridiculous
    - You‘ve guys taken the control of the ads out of the hands of the content creators
    - You implement changes to the ad system without… more

    1,646 votes

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    104 comments  ·  Feature Request  ·  Delete…  ·  Admin →
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19. Remove Inappropriate Ads

    My friend just watched a vod and got an ad that made it seem like a kid committed suicide with their parent's gun. I'm assuming this was some kind of ad to promote gun control. Regardless of your political view, putting an unskippable ad with that kind of content is not something that should be allowed for a widespread audience.

    Either those kinds of ads should not be allowed at all, or we should be given more control over what ads we would like to see on the platform.

    27 votes

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    4 comments  ·  Ad-Specific Feedback  ·  Delete…  ·  Admin →
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20. Stream Audio and Ads Audio

    So this is a pretty simple feature request. I would like the ability to choose the audio I listen to for streams, because nothing is worse when you're watching someone and they're deep in a conversation about something, or responding to someone's question and then it cuts to an ad and you miss everything they're saying because the audio from the ads takes priority away, muting the stream entirely. This is also severely annoying when people raid into channels and they're made to watch a series of ads before they can hear the streamer greeting them. Perhaps a priority should be set that if a raiding channel is coming in, make them exempt from being made to watch an ad when they first come in. Because nothing's worse when an ad takes away the raiders ability to hear the stream when an ad is being forced on them.

    Give the ability to mute Ads while they still get to play, and still be able to hear Stream audio while ads run in the background. Simply being able to mute ads from videos does not take away from the ads that are run, and so the viewers can still hear what's going on stream. Also instead of pushing the stream video to a small box in the corner while the video ads play, why not just put the ads there instead.

    In addition to all of this give viewers a notice prompt that ads are about to be played. You have this as a feature already for Streamers in their Dashboard to let the streamer know when the next set of ads are about to play, so it's only fair to also let viewers know when an ad is about to play on stream before they're abruptly interrupted to be made to watch an ad.

    So this is a pretty simple feature request. I would like the ability to choose the audio I listen to for streams, because nothing is worse when you're watching someone and they're deep in a conversation about something, or responding to someone's question and then it cuts to an ad and you miss everything they're saying because the audio from the ads takes priority away, muting the stream entirely. This is also severely annoying when people raid into channels and they're made to watch a series of ads before they can hear the streamer greeting them. Perhaps a priority should… more

    4 votes

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    0 comments  ·  Pre-Rolls  ·  Delete…  ·  Admin →
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