Here's a few ideas:
• Banner Ads - Delivered SPECIALLY on Live content and VOD. Shows a banner when the viewer joins and every 30 minutes up to 8 times.
• Video Ads - Delivered ONLY in VODs, and only before playing out the VOD.
• Intermission Ads - Delivered manually by the streamer by using a custom command, the ad takes over the player and puts the stream on a corner of the player (a little less of 1/4 of the player itself), playing non-repeated ads until the ad limit is reached, 10 minutes passes, or the streamer enters the command again. Consider this a "BRB ad break".

Another option: allow the users to pick how they want ads to be delivered to them. I saw this in a "booru" image gallery once where the users were allowed to pick at least 1 out of 3 (and later 4) methods they could deliver ads.

Lastly: Instead of VICIOUSLY competing against ad blockers and people wanting to block ads, POLL THEM ON WHY THEY ARE BLOCKING IT. Know your userbase, so you can know how to have them be comfortable with the ads. Remember: if the people are resorting to third parties to enjoy your content, it's because there's a problem with the service you offer.

Allow streamers to opt for SDAs only, even if it makes up less profit.

For people who might not know, SDAs are banner ads.

Full screen intrusive ads have never and will never work, we've known this decades!
* What do people watching TV do when the adbreak starts? They change the channel.
* What do people watching Twitch do when the adbreak starts? The exact same thing!
This is NO NEWS to anyone in the world, but it seems it's news for you, so now you know.

I don't want full screen ads EVER on my stream. Ads kill streams. This is no news! The only reason I'm running them now is because pre-rolls are even worse, as people leave before I even have the chance to say hi.

WE DON'T WANT INTRUSIVE FULL SCREEN ADS!

And let us ban ads from our streams, I don't care how much they pay you, there are things I don't want to advertise

In the Ad Scheduler (Until you have the ability to actually Manage Ads then this feature needs to be Renamed) there should be an option to choose which type of Ads your channel shows, ie Lower Thirds, pic-in-pic, display or audio.

For example most Broadcasters may actually be open to showing 22min/hour of ads (current max setting in scheduler) if those 3mins of ads every 8min on stream were lower thirds ads that didn't block access to viewing the stream or listening to its audio.

Then in the Scheduler which you could now call a Manager, show what the potential commission would be on showing each ad-type (Obviously full screen & audio ads would payout more vs lower thirds etc)

Give Broadcasters CHOICE and we will use your tools/features especially if it potentially means higher revenues for the broadcaster & a better viewing experience for the viewer.

On a side note; have the ability to choose which ad types get shown would be a key metric that your Internal Ad Sales Group could use to see what Inventory they can fill and what ad rates they can get from those sales. For example if everyone wants to show 10min+ of lower third ads per hour then the sales group could then go out and fill those advertiser/marketing orders faster. It's like the whole Wishlist factor, a wishlist interest proves the potential of a future sale.

Twitch always worked on the volontary participation of viewers to support streamers. Nowdays streamers are blackmailing viewers by the new trend which is "without ads i'll be not here streaming, so if you do not want ads: subscribe."

I think to keep the spirit of Twitch, which is encouraging viewers to volontary supporte streamers and not forcing them, we should be able to turn ON or OFF the advertisings aggression for each stream. This way, each viewers can decide to support or not a stream.

Imo, ads are the worst things you can experience on a plateform. Who like watching ads on Youtube? on Facebook? on TV? even on PH? :P
Plz, let the viewers choose who they support with ads. And usually, each stream has enough fanboys who will be happy to swallows thousands of ads.

When i first started using Twitch RPG, (for those who dont know, Twitch RPG stands for "Research Power Group"; it offers survey's regarding twitch and sometimes gives bits for taking them) it was focused around the viewer experience and features for creators/viewers. Simply put: the survey's were about what would make twitch better.

For the last several years, these survey's have shifted dramatically to nothing but ads. You watch a 10 minute clip of a stream, and the only questions asked are "Did you see any products in this stream? If so, which ones? Do you think these products fit well with twitch? How could we make them appeal more to twitch viewers?"

I get it, ad's help pay for things, but i think you've seriously lost sight of what made twitch an awesome place to begin with: The viewers, and of course, the creators that entertain all of us.

My suggestion: re-focus your survey's towards features that improve viewer experience and enhance a creators ability to, well, create.

I honestly dont care about the bit "payout" for the survey's. I'd take them for "free" if it meant giving feedback about new features/improvements for the platform.

There are ads among us with so much flickering, strobe-lights, flashing and contrast switches, colour switches, rapid flash explosions, and ridiculously loud and sudden noises, that it becomes dangerous.

It is unfair to streamers when they can not control the ads that play, and then in their safe community someone gets hurt in their stream because of automatic random ads triggering epilepsy.

When someone is hurt or killed by ads in someone's stream, that streamer often takes on the unfair guilt when they learn of it later on from the person's friends or family.

Here is my solution:
Imagine someone is diagnosed with epilepsy and they really want to watch their best friend's thousand follower stream, but unfortunately ads keep playing without warning and their carer says it is too dangerous.
Then comes along the solution, an alternative advertising function available as a temporary setting at the bottom of the video player window, or as a permanent setting in the profile menu, that protects epileptically disabled people from deadly content, and protects children from mature content as a bonus!

A friendly ad gently fades in and it is just an image of the product and company, it shows some written details and has no sound.
Each ad fades in slowly on top of the last one which it covers completely.
At the end of the ad timer it fades out to the last shown frame of the stream to minimize flashing upon returning to the streamer's content.

Each friendly ad lasts as long as it wants, but is perfectly safe for the disabled person and the carer approves!

without sound audiosensitivity means nothing.
without animation photosensitivity can do no harm.

and with both animation and sound gone, parents don't need to worry about their kids seeing things they shouldn't.

(elevator music may be safe for some people, it might make it a less boring wait, so having it as an option to replace the silence could be useful for people not sensitive to sound.)

I will NOT sit through 3 minutes of ads. I won't sit through a minute of ads. You know what I do when I hit an ad wall longer than 30 seconds on Twitch? I close the tab and go watch something on youtube instead (seriously). It doesn't help that most of the ads are for food I'll never eat or an immoral army I'll never consider joining. The ad experience on Twitch is an embarrassment. You have too much money as it is, stop being greedy pigs about it. I'm literally NOT watching Twitch streams I otherwise would be watching because of the incessant ads I hate.

Affiliates don’t earn enough from ads to have to deal with the headache of them consistently rolling when they’re gaming or whatever content they’re doing! We should have the option to TRUELY DISABLE THEM or have a timer when the next one is gonna show, YouTube has a marker that shows when an ad is gonna run, I get with live streaming that isn’t possible but if I know the times they’re gonna run, I’ll be sure to not start a game or pause the video or stop my content for the 3 minutes it’s gonna run, so my community doesn’t miss anything! It’s almost like you’re punishing the ones that can’t subscribe by forcing them to watch ads and miss out on content. Please