1102 results found

1. recommendations

   Stop promoting (irrelevant) political entities as 'recommended channels'

   Why on earth would twitch promote the orange man's channel? Not only am I not American, I find his presence on a supposedly inclusive platform to be deeply contradictory.

   No matter how much that party is bunging amazon, they should not be appearing on any list that I have to see. If anything, it's proof that your algorithm needs a lot of improving if my watch history makes it think that orange man is a relevant lead.

   Fewer people are tolerant of ads, so if twitch wants to survive, it really needs to up its game. Even with all the limited opting out that a user can do here, twitch is still collecting enough data to not let things like this happen by accident.

   And if it's not an accident, shame on you.

   Stop promoting (irrelevant) political entities as 'recommended channels'

   Why on earth would twitch promote the orange man's channel? Not only am I not American, I find his presence on a supposedly inclusive platform to be deeply contradictory.

   No matter how much that party is bunging amazon, they should not be appearing on any list that I have to see. If anything, it's proof that your algorithm needs a lot of improving if my watch history makes it think that orange man is a relevant lead.

   Fewer people are tolerant of ads, so if twitch wants to survive, it really needs… more

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2. how to make ads
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   0 comments  ·  Stream Display Ads  ·  Delete…  ·  Admin →
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3. No child-targeted ads.

   Why am I seeing so many ads for children's toys on what is supposed to be a 13+ site as per TOS? These past few weeks I have seen about a dozen ads for a toy called "hex bots", a few for barbie, and one for a batman action figure, all in the style of ads one would expect to see on Saturday morning cartoons. These do not seem to me like products that are predominantly aimed at children older than 13. Most streams I watch, including streams these ads have appeared on, are restricted to 18+ audiences. It is deeply concerning to see ads like these on the platform at all, but especially on these types of streams.

   Why am I seeing so many ads for children's toys on what is supposed to be a 13+ site as per TOS? These past few weeks I have seen about a dozen ads for a toy called "hex bots", a few for barbie, and one for a batman action figure, all in the style of ads one would expect to see on Saturday morning cartoons. These do not seem to me like products that are predominantly aimed at children older than 13. Most streams I watch, including streams these ads have appeared on, are restricted to 18+ audiences. It is… more

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4. Zapping

   I hate ads. When I check out a new channel and am greeted by ads, I close twitch 90% of the time. How about something like a "Zapping" feature?

   How it would look like:
   - You go to the Zapping feature and choose a category/filters and/or starting channel
   - You get 30s of uninterrupted content
   - Either zap to the next channel (of the category/filters) within the 30s and get 30s of the next channel as well or
   - After 30s you are moved to the channel you were watching and the ad settings of that channel apply, either preroll or mid-stream ads after some time... or roll some ads if you want, whatever...

   Maybe this is better for discoverability? If I don't know if I like a channel, why would I bother with the preroll?

   I hate ads. When I check out a new channel and am greeted by ads, I close twitch 90% of the time. How about something like a "Zapping" feature?

   How it would look like:
   - You go to the Zapping feature and choose a category/filters and/or starting channel
   - You get 30s of uninterrupted content
   - Either zap to the next channel (of the category/filters) within the 30s and get 30s of the next channel as well or
   - After 30s you are moved to the channel you were watching and the ad settings of that channel apply, either preroll… more

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   0 comments  ·  Preroll Ads  ·  Delete…  ·  Admin →
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5. Export VODs on mobile

   As someone with a disability who has an easier time using my phone than a PC, it would be so beneficial if I could export my VODs on the mobile app instead of having to log in on a computer and struggle with the mouse and keyboard.

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6. Stop using Ads altogether...

   You do realize that there are other ways to generate revenue from ad placement, versus your constant barrage of advert during livestreams? Of course you do... but those options don't have the same impact as the metrics derrived from CCV or PPC. Right? Wrong... There are a host of other options that could be used to allow viewers a recurring experience, versus a stagnated one, by implementing other techniques.

   I'm not going to suggest anything here becasue honestly, Twitch is on my ****-list for companies that are on auto-pilot and reeling from previous controversy. A company scraping by and holding itself together with duct-tape and dreams.

   Refute this as you may, your attrition rates have skyrocketed since your most recent layoffs and the quality of your product has diminished. I've even gone insofar as to apply to your organization and assist in recouping demographics of people that you've consistently marginalized as well, but hey... This is just about Ads right?

   The same Ads you claim you need to survive, increase visibility, or pander. The same ads you push on youth to make impulse buys or shill for companies that would have ditched you during your first SA allegation several years ago.

   You could do better, but you choose not to. Your upper echelons choose not to. Just another complacent company scratching thier head and oblivious to how to improve.

   Carry on.

   You do realize that there are other ways to generate revenue from ad placement, versus your constant barrage of advert during livestreams? Of course you do... but those options don't have the same impact as the metrics derrived from CCV or PPC. Right? Wrong... There are a host of other options that could be used to allow viewers a recurring experience, versus a stagnated one, by implementing other techniques.

   I'm not going to suggest anything here becasue honestly, Twitch is on my ****-list for companies that are on auto-pilot and reeling from previous controversy. A company scraping by and holding… more

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7. Adblocker

   Twitch has done its best to fight “adblockers” but what if they made one of their own? What if when you subscribed to a channel for 12 months, you earned an adblocker token. This token would be redeemable for an amount of hours of ad free streaming. I have streams where I have been a subscriber for 3 plus years, but I can’t always justify buying a subscription. If every six months or 12 months I get real rewards for keeping a subscription going, and I don’t get entirely punished for taking months off, I’d feel more comfortable with my purchase. I have still spent like $100s of dollars yknow

   Twitch has done its best to fight “adblockers” but what if they made one of their own? What if when you subscribed to a channel for 12 months, you earned an adblocker token. This token would be redeemable for an amount of hours of ad free streaming. I have streams where I have been a subscriber for 3 plus years, but I can’t always justify buying a subscription. If every six months or 12 months I get real rewards for keeping a subscription going, and I don’t get entirely punished for taking months off, I’d feel more comfortable with my… more

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8. Interactive Marquee Ad Catalog API Model

   I’d like to present an innovative advertising model for Twitch that aims to improve the viewer experience while offering enhanced engagement opportunities for advertisers and streamers alike. The proposal is centered around an interactive ad catalog marquee that provides a more user-friendly, non-intrusive way to deliver ads, tailored to different subscription tiers and devices.
   Concept Overview:
   The ad catalog marquee would be a scrolling interface at the bottom of the video player, where viewers can browse ads at their own pace. Depending on subscription level, users would experience different ad formats:
   1. For Non-Subscribers (Free Users):
   ▫ Non-subscribers would see the ad catalog scrolling continuously with relevant advertisements. Video ads may pop up periodically as they currently do to maintain the ad revenue model, but viewers can also engage with ads directly through the catalog. Clicking an ad pauses the stream and opens a pop-up video or product page for more information.
   2. For Reduced-Tier Subscribers:
   ▫ Reduced-tier subscribers would see fewer video ads, and the majority of ads would appear as animated GIFs or icons in the marquee. These ads can be clicked to view more information or watch a video, but they don’t interrupt the stream unless chosen by the user.
   3. For Full-Tier Subscribers (Twitch Turbo/Premium Users):
   ▫ Full-tier subscribers have the option to hide the ad catalog completely using a simple ▼ button, ensuring a fully ad-free viewing experience as part of their subscription benefits.
   Streamers’ Merchandise and Sponsor Integration:
   To support streamers, the ad catalog would also allow them to feature their own merchandise or sponsored content in a non-intrusive way:
   ● Streamer Merchandise Ads:
   ▫ Streamers can integrate their own products into the ad marquee, allowing viewers to browse and interact with their merchandise directly. This provides streamers with an easy way to promote their goods without requiring viewers to leave the stream or search chat commands or descriptions for links.
   ● Adjustable Sponsor Pop-Ups:
   ▫ Streamers working with sponsors would have control over how and when sponsor ads appear in the marquee. They can set timed intervals for the ads to pop up, ensuring that sponsored content appears at appropriate moments during the stream, such as during breaks or less critical moments of gameplay. This provides a seamless way for streamers to promote sponsors without disrupting the stream.
   Ad Flexibility in Clips and VODs:
   To ensure flexibility and better control over content and advertising across platforms:
   ● Ad-Free Clips:
   ▫ Streamers will have the option to disable the ad catalog in clips taken by viewers, keeping the clips ad-free for a cleaner, more shareable experience. This ensures that promotional content remains on live streams while allowing clips to remain pure highlights of the stream.
   ● Fresh Ads for VODs:
   ▫ The marquee will integrate dynamic advertising for VOD content, where fresh, relevant ads are inserted based on real-time trends rather than using the same ads from the live stream. VOD ads can be programmed to stay up-to-date and relevant, providing value to both viewers and advertisers long after the live stream has ended. Viewers can click on these VOD ads to engage directly with the product pages without leaving the video player, ensuring consistent interactivity across live and recorded content.
   Data-Driven Advertising and Market Insights:
   One of the key advantages of this system is its ability to provide real-time data and insights to advertisers and streamers:
   ● Responsive Data & Trends:
   ▫ The ad catalog would continuously gather responsive data on user engagement, offering advertisers valuable insights into what products and ads viewers are interested in. This data can be used to adjust advertising strategies, highlight trending products, and provide more personalized and effective ads in the future.
   ● Evolving Market Preferences:
   ▫ As viewers engage with the ad catalog, the system can track which products and services are being actively chosen and trending across the platform. This allows advertisers to focus on high-interest products and push ads that are more relevant to the Twitch community. This dynamic approach ensures that both advertisers and streamers can adapt to evolving market preferences in real time.
   Device Optimization and Cross-Platform Usability:
   To ensure the ad catalogue works across all devices, it would include the following features:
   ● Device-Specific Controls:
   ▫ For smart TVs, consoles, and other devices, the ad catalog would be accessible via easy-to-use controls like directional buttons or touch gestures for mobile users.
   ● Low Resource Usage for Mobile Devices:
   ▫ The ad system would be optimized to minimize resource usage on mobile devices, extending battery life and ensuring smooth performance without interrupting the stream quality.
   Key Benefits:
   1. User-Controlled Engagement:
   - Viewers can choose when and how to engage with ads, significantly reducing the frustration associated with forced video ads. This opt-in model ensures advertisers reach an audience that is genuinely interested in their products.
   2. Support for Streamers and Merchandising:
   - Streamers can use the marquee to promote their own merchandise directly within their streams, providing a seamless way for fans to browse and purchase without disrupting the viewing experience. This integration supports content creators by offering a powerful, non-invasive promotional tool.
   3. Subscription-Based Ad Experiences:
   - Offering different ad experiences for non-subscribers, reduced-tier subscribers, and full-tier subscribers ensures Twitch can cater to all viewer segments while maintaining ad revenue.
   4. Responsive Data for Advertisers:
   - Advertisers benefit from real-time data that reflects current viewer interest and trending products, allowing for better-targeted campaigns and increased engagement rates. This approach also helps advertisers stay aligned with evolving market preferences.
   5. Dynamic VOD Advertising:
   ▫ Fresh, relevant ads can be integrated into VODs so that they remain current and aligned with trends, maximizing advertiser reach even in recorded content. VOD ads retain the same interactivity as live stream ads, offering an engaging viewer experience no matter when they watch.
   6. Cross-Device Consistency:
   ▫ The ad marquee would be designed for consistency across all devices—desktop, mobile, TV, and consoles—ensuring that users enjoy a smooth and familiar experience no matter how they watch Twitch.
   7. Low Resource Demand for Mobile:
   ▫ Optimizing the ad system for mobile use means lower data consumption and extended battery life, providing an uninterrupted experience for mobile viewers while still delivering relevant content.
   8. Ad-Free Clips:
   ▫ Clips taken from streams will have the option to remain ad-free, giving viewers a pure highlight of the stream without advertisements, allowing for greater shareability and community engagement. This can be decided by an option in settings by streamers as they choose and can allow for removal of the ads in uploading video recordings to other platforms.
   Conclusion:
   This interactive ad catalog marquee offers a groundbreaking, viewer-friendly approach to advertising on Twitch. By giving viewers more control over the ads they see, supporting streamers' merchandise promotion, integrating dynamic ads into VODs, and providing responsive, data-driven insights to advertisers, Twitch can lead the way in modern, user-centered advertising. The system is adaptable across devices and ensures a high-quality, uninterrupted viewing experience for all subscription tiers.

   I’d like to present an innovative advertising model for Twitch that aims to improve the viewer experience while offering enhanced engagement opportunities for advertisers and streamers alike. The proposal is centered around an interactive ad catalog marquee that provides a more user-friendly, non-intrusive way to deliver ads, tailored to different subscription tiers and devices.
   Concept Overview:
   The ad catalog marquee would be a scrolling interface at the bottom of the video player, where viewers can browse ads at their own pace. Depending on subscription level, users would experience different ad formats:
   1. For Non-Subscribers (Free Users):
   ▫ Non-subscribers would see… more

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9. too many ads...stinks of greed

   we get it... mcdonalds still sells fast food and door dash still delivers. make a contribution to society by reducing the amount of mental terrorism we have to endure. advertising is shameless and gross especially as frequently as it occurs on twitch

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10. why dont you have an ad targeting in turkey .

    I know in turkey you don't get a lot of ads from other companies but it doesn't mean you just push ads to irrevelant consumers . I am 26 years old currently I am getting a high school exam (Doping Hafıza )ad and it drives me crazy .Other issue I banned every knight online game streamer , I select knight online as not interested but still getting kabasakalonline knight online ad . Don't show irrevelant ads in turkey .

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11. Allow Streamers To Disable Ads on Their Channel For All Viewers

    None of us want to show ads while using a site that monopolizes the concept of streaming. Allow us to control what is shown and disable them completely, for all viewers, if we choose.

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12. I am done with Twitch!

    I see more ads than I see the gamer play. And what's worse, it's the same ad, over and over. I don't need progressive ins, or state farm. I can find my own credit card if I wanted another. I have seen these so much that I can say word for word the script. It's no wonder that viewership has fallen like a rock.

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13. Light twitch turbo

    I need a new Twitch turbo. The current Twitch turbo is expensive. So I want a new Twitch turbo for light users. you can pick at least three streamers. you can watch the streamers without ads. But of course, you can't use streamers' emojis.

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14. Ads Related to Content/Branding

    Expand the ads department to bring more niche ads to specific content.

    Examples of this could be:
    1. military ads when playing Call of Duty
    2. World of Warcraft ads displaying school supplies and shopping at back to school as the game has a slightly older audience
    3. IRL content displaying vehicle ads, camping goods, etc

    This would allow higher clickthrough rates, more trust with advertisers, higher ad revenue for both Twitch and streamers, and keep content a bit more seamless across the board when thinking of branded content.

    Second, giving streamers an option to select their interests and things that they don't wish to support so that there is more trust and confidence as well as keeping ad related content more on brand. There have been many times that ads for products that I don't endorse display on channel.

    Expand the ads department to bring more niche ads to specific content.

    Examples of this could be:
    1. military ads when playing Call of Duty
    2. World of Warcraft ads displaying school supplies and shopping at back to school as the game has a slightly older audience
    3. IRL content displaying vehicle ads, camping goods, etc

    This would allow higher clickthrough rates, more trust with advertisers, higher ad revenue for both Twitch and streamers, and keep content a bit more seamless across the board when thinking of branded content.

    Second, giving streamers an option to select their interests and things… more

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15. Bring Widgets that Allow Personalized Revenue Sharing Below Video Player

    To minimize the ads presence that many creators take issue with, allow for a feasible revenue share for ads, and still maximize profitability for Twitch as a whole, I'm proposing the following:

    1. Bring back purchase options from Amazon directly below the video player. If I'm playing a game like Genshin Impact, Fortnite, The First Descendant, etc allow me to purchase in game currency at the bottom of screen with a revenue split going to the streamer, Twitch, and the parent company. Likewise offer a purchase option directly from Amazon with revenue sharing

    2. Allow for additional options to be added directly below stream (live feed section and not just in About panels) to allow items directly from Amazon marketplace to be showcased, or something similar. The reason I stopped using the overlay for this kind of thing and many of the extensions is that a bulk of viewers were complaining about the degree of ads so I wanted to lessen the presence of it. Keeping this as a constant below stream that is on brand would be great.

    3. Allow the streamer to set up brand specific adsense or advertisements directly from sponsors below streams. This would allow for brands to bid directly into channels similar to the bounty board or other options that could be added as a permanent represented ad item rather than breaking immersion of traditional ads so often. Allow creators the option to retain the revenue split for ads with a lower on screen ad presence if they run an ad in this spot consistently (weekly or monthly increments)

    To minimize the ads presence that many creators take issue with, allow for a feasible revenue share for ads, and still maximize profitability for Twitch as a whole, I'm proposing the following:

    1. Bring back purchase options from Amazon directly below the video player. If I'm playing a game like Genshin Impact, Fortnite, The First Descendant, etc allow me to purchase in game currency at the bottom of screen with a revenue split going to the streamer, Twitch, and the parent company. Likewise offer a purchase option directly from Amazon with revenue sharing

    2. Allow for additional options to be added directly… more

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16. Anpassung der Werbung, Sehr dringend

    Ändert bitte sehr sehr Dringend die Werbung, bzw packt auch mal andere rein, mir kommt das kotzen wenn ich in der letzten woche MEHRMALS diese dumme fibi Werbung sehe wo es um Gummibärchen geht. Habt ihr nix anderes mehr, nurnoch diese ?????????????????????

    Ich habe definitiv kein sub bei jedem Streamer den ich gucke und das sind mehrere am Tag, das hat keiner. Jeder einzelne Streamer Switch kommt diese dumme selbe Werbung. Es ist ja in Ordnung das sie mal gezeigt wird, dafür ist sie ja auch da, aber es ist einfach nur dämlich 20 mal die ein und selbe Werbung zu sehen da kommt wirklich das kotzen, aber volle kanne. Kann ja nicht sein das ihr nur eine habt.

    Ich esse nicht mal gummibärchen, warum bekomme ich dann so eine Werbung ?

    Eine Frage, worauf basiert denn der Algorithmus bei euch für einzelne user ? Denn ich habe definitiv nix der gleichen in den letzten MONATEN gegoogelt oder auf Twitch gesucht. Blendet ihr einfach random müll für die leute ein, die einen nichtmal interessieren ? Ihr macht damit Geld das die Werbung gesehen wird, ich weigere mich aber Geld zu generieren für Werbung die mich nichtmal interessiert. Frech und unverschämend!!

    Ändert bitte sehr sehr Dringend die Werbung, bzw packt auch mal andere rein, mir kommt das kotzen wenn ich in der letzten woche MEHRMALS diese dumme fibi Werbung sehe wo es um Gummibärchen geht. Habt ihr nix anderes mehr, nurnoch diese ?????????????????????

    Ich habe definitiv kein sub bei jedem Streamer den ich gucke und das sind mehrere am Tag, das hat keiner. Jeder einzelne Streamer Switch kommt diese dumme selbe Werbung. Es ist ja in Ordnung das sie mal gezeigt wird, dafür ist sie ja auch da, aber es ist einfach nur dämlich 20 mal die ein und selbe Werbung… more

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17. Очень долгая реклама.

    Ребята, Вы там, случайно, нигде головой не ударились???
    1:20 рекламы уже было немало, однако, сегодня вы вышли на новый уровень, 2:40 - 2:50 реламы - это уже явно перебор...
    Жадность - это плохо!

    2 votes

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    0 comments  ·  Ads Manager  ·  Delete…  ·  Admin →
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18. Alteração do nome da plataforma

    Aproveitem que vocês mandam 5 minuto de ADs a cada 10 minuto pra todos os usuário e destroem completamente a experiencia de todos e já muda o nome da plataforma para ADS.tv ou anuncios.tv pois só tem anuncio

    2 votes

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    0 comments  ·  Other  ·  Delete…  ·  Admin →
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19. No Crying Children in Ads

    Hotels.com has two audio only ads which play. One of them is fine. The other one has a crying baby which screams throughout the ad which triggers some of us adults on a primal spectrum. -STOP THESE ADS-

    I for one will NEVER do any business with Hotels.com because of just how angry this makes me when it plays. I stop whatever I'm doing to turn off twitch or mute the stream till it ends. There has been some suggestions add ad controls either for preferences or even block certain ads. This would solve this, but I've no idea why anyone thinks a crying child in the middle of entertainment is a good idea.

    Hotels.com has two audio only ads which play. One of them is fine. The other one has a crying baby which screams throughout the ad which triggers some of us adults on a primal spectrum. -STOP THESE ADS-

    I for one will NEVER do any business with Hotels.com because of just how angry this makes me when it plays. I stop whatever I'm doing to turn off twitch or mute the stream till it ends. There has been some suggestions add ad controls either for preferences or even block certain ads. This would solve this, but I've no idea why… more

    2 votes

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    0 comments  ·  Ad-Specific Feedback  ·  Delete…  ·  Admin →
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20. I just came up with a potentially genius ad-idea

    So here's the idea:

    Add an ad with a pause option for the streamer, with the streamer still audible and let them react to the ads with the viewers. That way, ads become part of the content and thus have more engagement too. There is a relatively small downside ofcourse, but its an ad that cannot be blocked by any means, its an ad that might get clipped and reposted so that the advertiser has more value from their ad and it can allow people to play quite a lot of ads in a row (thus easy 6 minutes per hour of ads).

    So here's the idea:

    Add an ad with a pause option for the streamer, with the streamer still audible and let them react to the ads with the viewers. That way, ads become part of the content and thus have more engagement too. There is a relatively small downside ofcourse, but its an ad that cannot be blocked by any means, its an ad that might get clipped and reposted so that the advertiser has more value from their ad and it can allow people to play quite a lot of ads in a row (thus easy 6 minutes per… more

    2 votes

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    0 comments  ·  Feature Request  ·  Delete…  ·  Admin →
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