It seems like its okay for the first 5 seconds-ish and then something happens and it goes into overdrive and is twice as loud as the content. Like the delay between the start of the ad and it maximizing to fill the screen. When it just starts its the same volume as the stream but then it doubles it. Hope feedback helps. TY Mouse

Please I beg on my knees stop making ads to be That Loud. I understand that you want my attention, but I just associate the product or service with the awful sensation of getting jumpscared.

These ads are way too loud. I set stream volume to minimal and it breaks my ears with ads. I have to address this. This is not normal.

7 years after post and still not fixed... it seems to be even worse recently with audio only ads.

My suggestion (see below) was incorrectly combined with this one. The suggestion in this thread is about normalizing the ads relative to the stream. The suggestion I posted is specifically about keeping the volume level consistent across subsequent ads (it appears to be a bug).

When multiple ads play in a row, the volume in each subsequent ad resets (to the max I think). For example, if I set the volume to 10% on Ad 1 out of 4, I still get blasted with 100% volume on the Ad 2 out of 4 and onward.

EVERY SINGLE ONE OF YOUR ADS IS TOO LOUD. And lord knows you're not going to pay to replace my earbuds or speakers, let alone take the time to just balance the ad to match what the streamer is putting out to the world. You literally capture every other aspect of these people's lives and streams and you simply cannot be bothered to properly level out your noise output?

Just sat through 6 ads on a channel. Each one was radically louder than the initial stream, causing me to lower the volume, only for the next one to start back at maxed volume again -- it ignored the volume slider. By the last ad, I had the slider 1 tick from mute and it still started maxed. Fix this.

Can't hear streamers talk but ads sound like they're 50% louder than the streamer. If I have the streamer on at 100% and an advert comes on, without warning of course, its freaking deafening and physically painful to hear.

Congratulations! Soon all your users will be deaf and they won't be able to hear your ads.

This started happening about one month ago for me and its making me consider avoiding Twitch entirely until its changed or fixed because it really is painful.

ads are several times my streams volume. My voice is as loud as I can make it without distorting. I would love to play mid rolls if the ads weren't so many times louder than my content. Especially with the new incentives. I feel like I'm missing out. Half of my viewers watch while sleeping or resting and I can't risk losing the majority of my supporters to even manually play them on my channel.. I've done as much as I can to fix it on my end, would love to be able to adjust the ad volume on my end so they aren't SO loud for my ear bud users or relaxers. Seeing that this has been a complaint for many creators for many years, I feel like we aren't being heard.. no pun intended.

Haven't we affiliates been included in the personalized ads offer program yet?
So far I still haven't received my proposal.

in EU its quite common that ads NEED to not raise volume. But on Twitch many ads are blasting volume up by a lot. To a point I had to take earbuds off and even then I could hear the ad pretty clear. In Czech republic there are regulations for the volume ads can have. So I dont see a reason why not follow that rule

Volume of adverts is much louder than the streams, even if the volume of the stream is right down the volume of the adverts is much much louder. not only is this very annoying it is also illegal!

Why does this still go on? Ads have Vol up all the way 7/27/2022 please fix

The response form the dev tells you that you don't actually matter. Since every other service did it first, now twitch can do it. It is an interesting phenomenon that ad volume is so much higher than broadcast volume. Almost as if the advertisers think they are important...but honestly, stop letting advertisers cause hearing loss and frustration and NORMALIZE the ad volume. its easy, and all you really need to do is set a standard for advertisers. But you refuse.

They won't release it cause they aren't capable of doing it. Good luck trying to reproduce ads on my pc through adblocker

15 pages of same response, for years. Twitch could care less, and makes plenty of money. It is just entirely greed.
They haven't fixed nor tried, they been hard at work figuring out how delete friends. This site just gets worse and worse.

PLEASE get something done about this, this problem has persisted for years. The ******* "Hemlibra" ad for some hemophilia drug is currently the worst offender, I'll be listening to a stream at normal volume on headphones and if that obnoxious monster of an ad starts I literally have to yank them off to avoid ear damage.
GET THIS UNDER CONTROL.

Could you allow us to pre-set the default volume on Ads? if someone is watching a quiet just chatting stream they don't want to have their speakers/headphones blown out by a loud commercial with blaring music, sound effects, etc.

Experienced an audio ad this morning and I'm not a fan. It startled me because it was incredibly loud and the ad was louder than the stream. It was just blaring and I had to yank off my headset and my ears were ringing. This is so intrusive compared to the QUIET banner ads and Twitch, you need to address this issue and fix it. This is absolutely not okay.