Drops by followers!
Allow companies to create drops that require a max amount of followers.
This way, companies could make special drops that apply to smaller streamers as well as drops that apply only to larger streamers.
What we would gain, was a chance of better interaction between the big streamers and the small. If someone has 2000 followers, with the xx skin drop active, and a streamer with 50000 followers has the yy skin active, they are more likely to raid each other or collaborate as they know their viewers want both xx and yy.