49 results found

1. Let streamers pay to disable pre-roll ads

   I'm running advertisements on social media to increase my audience on Twitch.
   With these pre-roll ads, everyone that clicks my advertisement has to watch this pre-roll ad on Twitch, meaning there's A LOT of potential fans that are not able to watch my concept for 1 single second because the ads are scaring them away.
   Growing an audience on Twitch generally means more subs => more revenue for Twitch AND the streamer.
   That's why I had the idea to let streamers pay for disabling the pre-roll ads.

   I know there's an option to run ads on the entire stream, disabling the pre-roll for a few minutes, but in this case I have run an ad every hour to make sure the audience coming from external websites are not viewing this pre-roll add, which is totally ridiculous.

   I'm sure there's a lot of other streamer facing this issue when doing marketing on other channels.

   I'm running advertisements on social media to increase my audience on Twitch.
   With these pre-roll ads, everyone that clicks my advertisement has to watch this pre-roll ad on Twitch, meaning there's A LOT of potential fans that are not able to watch my concept for 1 single second because the ads are scaring them away.
   Growing an audience on Twitch generally means more subs => more revenue for Twitch AND the streamer.
   That's why I had the idea to let streamers pay for disabling the pre-roll ads.

   I know there's an option to run ads on the entire stream, disabling… more

   11 votes

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2. Reasonably scale mid-roll time/number required to disable pre-roll ads to the size of the channel.

   The size of a channel matters when you are looking to make ad revenue. Larger audiences are likely to have a larger number of potential ad viewers. Obviously, the sub/non-sub viewer ratio is important, but larger channels are likely to have a higher potential for ad revenue than smaller channels.

   Scaling the time needed to disable pre-roll ads will encourage smaller channels to run ads. When pre-roll ads are disabled, there is a higher chance a new viewer will enter the channel potentially helping to grow that channel.

   To "tag" along with the idea, add a tag under a preview window showing which channels have pre-roll ads disabled so the viewer doesn't waste time waiting through a pre-roll ad to see if they may like the channel's content.

   Ads should be created to work with the live stream, and not force the live stream to work around ads. Shaping content around ad breaks feels scripted and takes away from the "live" experience. In most cases, there are not enough viewers in a smaller channel to encourage the streamer to run ads to increase their monthly income. So, in turn that channel does not help support the platform. Working to scale ad run times with the size of the channel has the potential to help both the streamer and the platform.

   The size of a channel matters when you are looking to make ad revenue. Larger audiences are likely to have a larger number of potential ad viewers. Obviously, the sub/non-sub viewer ratio is important, but larger channels are likely to have a higher potential for ad revenue than smaller channels.

   Scaling the time needed to disable pre-roll ads will encourage smaller channels to run ads. When pre-roll ads are disabled, there is a higher chance a new viewer will enter the channel potentially helping to grow that channel.

   To "tag" along with the idea, add a tag under a preview… more

   15 votes

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3. Stop Playing Pre-Roll ads on LIVE STREAMS

   Please stop running "pre-roll" ads right when a live stream starts. Every time I get queued up for a live stream about to start, as soon as it starts, I miss the first 30 seconds of the stream and have no idea what they talked about. This is especially annoying on dev streams and the like. KNOCK IT OFF, TWITCH! Even Prime users get screwed this way.

   86 votes

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4. Timer to disable Pre-Roll Ads should begin *after* the ad break completes

   When a streamer triggers an ad break, a timer begins, indicating the amount of time pre-roll ads are disabled for new viewers. This timer currently begins at the start of the ad. For example, let's say you run a 90-second ad, and the Pre-Roll Disabled Timer begins at 40 minutes. You actually lose 90 seconds of that perk while your community is watching the ad break, and anyone who comes in during the ad break still sees the ad you're playing. Sure, you're not exactly getting a "pre-roll" but the whole point is to earn time where viewers don't have to see ads. When the timer begins with the ad, it doesn't feel fair.

   My suggestion is that the timer begins after the ad break, so it's an accurate indicator of time where viewers will not have to see ads.

   When a streamer triggers an ad break, a timer begins, indicating the amount of time pre-roll ads are disabled for new viewers. This timer currently begins at the start of the ad. For example, let's say you run a 90-second ad, and the Pre-Roll Disabled Timer begins at 40 minutes. You actually lose 90 seconds of that perk while your community is watching the ad break, and anyone who comes in during the ad break still sees the ad you're playing. Sure, you're not exactly getting a "pre-roll" but the whole point is to earn time where viewers don't have… more

   5 votes

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5. If you're going to force pre-roll Ads on people then find a different way to do it

   Never in my life have I bought something because of an Ad on the internet and that will never change. On top of that the pre-roll Ads are preventing me from viewing new streams. I'm never going to click a new streamer and be like "okay cool i'll wait this 30 seconds to see if I even like the streamer", if you're going to force pre-roll ads then put it in a window in the corner and adjust the volume so I can hear both the Ad and stream. Or better yet don't try to force them on people!

   13 votes

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6. Preroll Ad Length

   Please consider limiting the size or amount of pre roll ads we receive. It is really off putting if I want to switch between 2 or 3 different streams but every time I see a 15-30second ad. I also am more likely to not check out a smaller streamer if I get a 30 second ad right up front. Thank-you.

   2 votes

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7. no ads on stream reload
   5 votes

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8. Take more revenue for removing ads (optional)

   Give us the option to completely disable ads by "paying" you for the loss through taking a bit more of the revenue.

   In my channel analysis ad income is less than 2% of the overall income, but (especially) pre rolls extremely reduced channel growth - which obviously would have raised my channel income much more than thos 2% for ads.

   The numbers may vary from channel to channel, which is the reason to make it optional:
   - No money loss for Twitch.
   - Every streamer can decide for themselves, which is the best option.

   Thanks for reading and have a nice day.

   Give us the option to completely disable ads by "paying" you for the loss through taking a bit more of the revenue.

   In my channel analysis ad income is less than 2% of the overall income, but (especially) pre rolls extremely reduced channel growth - which obviously would have raised my channel income much more than thos 2% for ads.

   The numbers may vary from channel to channel, which is the reason to make it optional:
   - No money loss for Twitch.
   - Every streamer can decide for themselves, which is the best option.

   Thanks for reading and have a… more

   9 votes

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9. Cooldown that applies to both preroll and midroll

   If I sit through a preroll, I don't want to watch the stream for 15 seconds and then also sit through a midroll or an ad from the streamer. Shared Cooldown at the very least please

   8 votes

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10. Disable midroll and pre-roll adds

    They are egregious and pushing people away from exploring new channels.
    Midrolls ruin the experience and are extremely anti-consumer

    5 votes

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11. Have ads be opt in only.

    I do not like pre roll ads. It is annoying to me as a viewer and a streamer. If you insist on having ads, allow an opt in setting. While opting out disables ads permanently.

    3 votes

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12. Ads that don't cover the whole stream

    Any way that ads won't cover the entire screen won't keep viewers away from the action, which would make them much more bearable. The current state is NOT like ads running on TV, more like if we had to watch ads during a sports match and ended up missing part of the game because of it! It's obviously extremely disruptive and long term damaging.

    3 votes

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13. Remove in video ads, they ruin twitch

    They killed the experience of finding new streams because as soon as I find a stream I'm instantly hit with 30second to 2mins of ads, only to be hit by them every few minutes, how am i supposed to enjoy a stream when I miss out on so much?

    2 votes

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14. Longer ad breaks in exchange for less pre-roll ads

    Upon accepting affiliate status, a lot of affiliates take a big hit in viewership since a lot of viewers are turned away by pre-roll ads. However, current viewers are taken out of the experience if an affiliate has to take a 3 minute ad break every 30 minutes to disable pre-roll ads. It would be much more useful for smaller streamers if they could take a 5 minute ad break every hour so the viewers could take longer breaks and for the streamer to not feel interrupted whenever 30 minutes pass.

    2 votes

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15. Could you stop making ads at the begging of the stream because my channel is barely growing because people click off becaude of the ad

    I would really appreciate it if you could make ads not straight after someone clicks on my stream but after 5 minutes of watch time or so and when people view vods. I find that tons of new people click off my video straight away because of the ad and it's so hard to grow my community

    2 votes

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16. Let streamers use amazon blacksmith in place of video ads.

    Instead of having disruptive and user experience unfriendly pre-roll and midroll ads automatically play for streamers, with their only alternative being still disrupting their own content by playing ads manually to turn off preroll ads for a period of time, allow streamers and content creators to fill in an amazon blacksmith list of recommended purchases for the viewers. Viewers are a lot more likely to take the list seriously vs a 10-15 second ad by a big corporation, and is more valuable to all parties involved. Twitch/amazon could even suggest items for the viewer to possibly add to the list to improve it, or, although slightly worse, include "paid ad content" within the list itself that people have to click to view and will actively be browsing. Move the video ads to the top right corner if you still want to play them, but please stop disrupting the streamers content with the ads and hurting stream discoverability with ads, it totally kills raids. A blacksmith list will do infinitely better than any premade video ad, while being infinitely less disruptive and negatively impactful to the user experience.

    Instead of having disruptive and user experience unfriendly pre-roll and midroll ads automatically play for streamers, with their only alternative being still disrupting their own content by playing ads manually to turn off preroll ads for a period of time, allow streamers and content creators to fill in an amazon blacksmith list of recommended purchases for the viewers. Viewers are a lot more likely to take the list seriously vs a 10-15 second ad by a big corporation, and is more valuable to all parties involved. Twitch/amazon could even suggest items for the viewer to possibly add to the list… more

    2 votes

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17. Give us a chance to watch ads and pre roll as a viewer not just a streamer.

    Maybe we could watch 2 minutes of ads to give us an hour ad free.

    2 votes

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18. Ads should be based on watch time, not based on stream.

    If I'm switching between channels looking for a good stream, I have to sit through a minute-long ad each time. More often than not, this leads me to stop watching Twitch as I don't have the patience to sit through so many ads.

    2 votes

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19. Werbung komplett weg lassen oder zu Beginn des streams

    Wenn man jedem streamer nen sub gibt den man schaut ist man am Ende pleite, es verdient nicht jeder so viel. Und wenn ich alle 30min. Werbung an schauen muss verpasst man mind. Die Hälfte und die wichtigsten schlüsselszenen vom Stream. Da kann ich gleich zum normalen tv umschalten. Es werden sicher einige dadurch abspringen weil die keine **** auf Werbung haben. Wenn man nem stream joint ist es ok mal Werbung einzublenden, aber während dessen bitte nicht

    3 votes

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20. [mobile] UX improvements

    Picture-In-Picture was a good idea to roll ads non invasively. It initially dawned on my but I was unsure how to provide that feedback.

    The UX on mobile is still rather rough when it comes to pre-roll ads, especially when people are co-streaming and you want to quickly swap between two channels.

    I propose that on mobile, rather than play a video for an advertisement, a silent banner is placed under the video player, which could be used to embed dynamic content, for maybe ~5 seconds and then it could be dismissed. Keeping in mind that users might not have the best connection on mobile, this banner would ideally contain something that is lightweight.

    As they are, advertisements on can also be quite jarring. If, for example, a user is wearing earphones and the stream volume is lower than the ad volume, then the user will experience possibly pain and discomfort while the louder advertisement is playing. Something perhaps to feedback to Amazon and your partners. This is a relatively frequent experience when watching a VoD.

    I think in general, invasive advertisements are not appreciated, and more so on mobile, but it is one which is inescapable for the platform. Your attempts to address these challenges are appreciated of course. There are solutions to this problem but they are beyond the scope of this initial proposal.

    Thanks!

    Picture-In-Picture was a good idea to roll ads non invasively. It initially dawned on my but I was unsure how to provide that feedback.

    The UX on mobile is still rather rough when it comes to pre-roll ads, especially when people are co-streaming and you want to quickly swap between two channels.

    I propose that on mobile, rather than play a video for an advertisement, a silent banner is placed under the video player, which could be used to embed dynamic content, for maybe ~5 seconds and then it could be dismissed. Keeping in mind that users might not have… more

    3 votes

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