ALL Twitch ads should give the 55% revenue split
Twitch is on a streak of great creator-centric changes right now. I'd like to propose another:
Both Twitch AND Twitch streamers miss out on 100% of the revenue from ads that are NOT being run. So let's make ALL mid-roll ads pay the 55% revenue split to creators, regardless of use of the auto-scheduler. I feel this would likely motivate Ads Manager non-users (like myself) to run more ads more often. It would nearly double the ad earnings to these creators AND still keep ads entirely on-demand (like running them during food runs, bathroom breaks, etc.) to continue having uninterrupted content for non-subbed viewers, if they so desire.
Creators who opt to use the Ads Manager's auto-scheduler would of course still receive the current 55% share, without the concern of running ads manually.
TheMackV
shared this idea
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tomdanny01
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