Streamers/Creators should be able to opt-out of military recruitment ads
Streamers should have the ability to opt-out of certain ads, particularly military recruitment ads. Some creators may have a younger audience. The streamer should reserve the right to protect that audience. The military ad complex is already vast and has deep roots within Twitch. If a streamer does not want that sort of content on their channel, they should be able to block it. Additionally, this option should be able to be seen publicly. Parents who check their children’s activity might want to be able to know a streamer opts out of Military recruitment ads targeted at minors.
As a PG streamer with a younger audience, I would like to be able to not only opt out of certain ads, but be able to preview what kind of content is going to be shown during a stream.
If i am to endorse and say hey support this company that shows it's ad on my stream you should really consider that i am actually in support of what you put on the ads or allow me to choose a ad that i will happily support or the outcome is me and my chatters having a discussion of how we will never buy the product and or support the company and or ideals being expressed by the ad you play. This is my personal feedback on this for all your ads. Including but not limited to Military recruitment ads towards minors which is wrong.
100%. We should be able to choose to advertise for things we either support, or, at the very least, things that don't make us make unethical choices.
This is absolutely something streamers should have a choice in!
Totally agree. Streamers need control over their whole message, which includes the ads.
Let's go! We don't need the military grooming our next generations.
+1 for real.
I absolutely support this idea. The military's recruitment tactics outside of the internet are already manipulative and dishonest, and I would hate to know that just by watching my stream, someone would potentially be convinced to join the service because of an ad that played.
Even better would be to make this an opt-in, rather than an opt-out, option, focusing these ads into the channels of streamers (and viewers) who are receptive to them, and only those.
As a veteran and streamer, I support this idea.
Military recruiters lie and deceive about what the military is really like. They should not have access to young minds!
This request shouldn't require much deliberation. Keep the military out of gaming!
Americans don't need more trauma.
Military spouse over here, my partner joined when he was in his mid twenties and even still the recruiters framed things toward him as if recruiting a high school kid.
He’s out now but our gaming and his twitch time is sacred. Doesn’t need to be muddied with the propaganda aimed at indoctrinating a younger generation into enthusiasm for imperialist violence.
Military service should not be conflated with other products, services, jobs, or opportunities that are similarly advertised on twitch, this gives a false representation of what a military career actually entails, which is the risk of armed conflict and mortality in a very real sense.
In an environment that caters to a majority market of young consumers, who has very likely played or is currently watching war games simulation, this is very fraught territory.
At the very least this would help cater towards veterans who no longer wish to be involved with that world, whether that reason is medical or preferential.
At a very base level this is nothing more substantial than encouraging more effective targeted advertising, so there's your financial motive if that's what it takes.
Immediate action is the correct course. I hope you make the right decision.
Twitch already has rules and regulations against overly sexual and violent content. Even going so far as to ban partnered streamers for slip ups while livestreaming. Why do we allow the overt violence of war to be advertised to young children?
Allowing streamers to opt-out of military recruitment ads honestly only feels like an initial step to ensuring we are protecting our youth from coercion and violence.
Joining the military is not what recruiters make it out to be. To convince young minds that selling away years of their lives, irrespective of the damage they will cause to others or themselves, all in the hopes of a reasonable paycheck, college benefits, or decent healthcare, defers some measure of honor or respectability; what does it say about America when we usher humans into this assembly line, where our children find the one of the few opportunities available to all Americans: the opportunity to kill poor non-Americans.
Seriously, Twitch is a gateway to impressionable young people and should not be used to funnel them into institutions they do not yet fully understand.