They haven't done jack but increase the number and frequency of ads. They do not care one iota about you, your feelings, or anything else. But making more money.

Wel Twitch make more monet with adds then a streamer FAQ
Second I am trun this Nonsens add Offline, and Twitch update mark back online. also subscribers become ads FAQ I am Turn again complet offline.

I amhate ads on tv radio youtuber ect and Twitch push again ******* ads.
Not 1 add but 5 last time 10 ads in a row. Twitch Forcce viewers to pay subscribe and abuse them whit ******* ads every 15 min / 30 min. Tey walk away when all veiwers must pay subscribe on channel tey like to follow you need te have a income ash ELon Musk . Well Streamers Turn you add offline . that small amount money is peanuts what you become.

I would even accept it if the stream was made a small window in the ad, if that helps -- but yeah, nobody is here to watch ads. They're here for one purpose, and one purpose only, and disruptive ads just get in the way of the experience... and frankly, are shown so often that they just annoy me and make me a whole lot less likely to want to buy the product being advertised.

If I could make a suggestion, use a VAD (Voice Activity Detector) on the stream to determine if the stream is conversation or background noise, and then automatically run the full screen video ads when the stream has been silent for 15 seconds, or use the banner ads if there is audio playing and try detecting again in 5 minutes.

But more to the point having Twitch supporting more than one audio track can enhance this by having the streamer designate a track as "voice activity", that can double as a "music mute" switch.

they say its a test but clearly its enough. just make it stop

for me as a music streamer, I'd be ok with ads that take my video part away (that small window to my stream is nice), but stopping the sound part is a problem. for me you could have ads constantly on my stream as a banner for example, if it was a good option for advertizer. Just need to have some options to choose which suits your stream the best.

Alright, so I have continued today to see more under-the-stream banner ads despite being subbed. I'm sure the mild sociopaths over at twitch/Amazon think they are "less invasive" but I would presume their UX team probably doesn't like them too much since they completely resize the stream. I am now beginning the process of removing all my subscriptions and converting them to either patreon or personal donation sites. I will also be ending my twitch/amazon prime.

Obviously you guys (or Amazon) don't care (or you would have been able to correct this "mistake" a long time ago), but for what its worth I am hoping others do the same.

It was a simple ask: I pay a sub and/or prime, and I don't get ads. There was no room for a lack of clarity or a misunderstanding. Do better for the people who are still wanting to sub. In the mean time I'm going to stop you guys taking my money from me.

@dowski I am currently getting these ads even though I am subscribed (which shrink away once I move my mouse -- very cool and not at all infuriating experience).

I'll assume this is a bug, as I have also gotten regular ads at times, crazy how Twitch managed to fudge that up golly gee darn. If it is intended behavior this will be the straw that causes me to abandon subscriptions and instead watch vods on youtube.

Imagine if you were watching tv and you switched to the channel your show was on, lets say 9:00PM, and right when it started *bam* 2 minute ad. Now try to Imagine how many people would not only just change the channel, but not bother to change it back... Now lets add to this idea and say this was live tv...

I'm no business major, but even I with my novice abilities can see how f'n stupid that is.

I don't know what idiots (being extremely nice with this description) twitch is paying that are pushing this and think this is a great idea, but all of them should be fired immediately.

The incompetence is astounding. Even the link provided by the admin saying 'here's an update', is just an empty link to twitter, instead of the link to the forums with the actual information... which interestingly enough doesn't have preroll mentioned in the FAQ... pardon me while I laugh sarcastically.

Let me guess, their wonderful experiments are the reason I'm getting the purple screen of doom again.

Get real Twitch, I will use the site less to avoid this.

Ads are sucks for small countries ash The netherlands and belgium.
with viewers between 0 - 30 , ads walk viewers away big FAQ
Twitch morroons will more dollars.
Bits, subs, is not enotch for twitch moroons will more and more and more.

subs 50% twitch 50% Creator
Bits it same.
And now tey spam full ads , and pre ads. Twitch is more ad platform then stream platform

@ArakATK yeah, like having 11 active subs wasn't enough for an ad-free experience on all of twitch. There is a difference between sustainable and greedy.

Guys, you must understand that the point of running your own ads to shut down pre-roll and mid-roll ads is to give you control over when the ads play so that your community doesn't see an interruption. Since SDA's don't cause an interruption it doesn't make sense for them to affect pre-roll and mid-roll ads. You already have the tools to control that. What it's more likely to do is give Twitch the flexibility to run said ads -less obnoxiously frequently- if and when they are rolled out at scale.

Also please knock it off with telling them we just hate ads, don't run ads, they're a company, they must remain solvent or we all loose a place to stream. And having that place DOES benefit us all as streamers. If you have suggestions as to how one can utilize ads more effectively, less obnoxiously, then yes, please suggest them, not that Twitch will listen, but just saying do away with ads and stop telling us to not use adblock is not beneficial, subscriptions can't sustain twitch at this scale.

Pre-roll ads turn me away from new channels.

Mid-roll ads turn me away from new channels.

These interruptions do more harm than good for streamers, especially new streamers trying to build their communities. I understand that Twitch needs revenue, but driving away viewers is not the way to do it.

The new Stream Display Ads are an improvement, but only as a REPLACEMENT for pre-roll and especially automatic mid-roll ads, not in addition to.

SDA's are a step in the right direction, but please just remove pre-roll adds or at least make the SDA's count towards their time. Pre-rolls are the most disruptive thing about adds on this platform and right now SDA's aren't solving that problem.

Four years, and nearly to the day in fact, between this suggestion/feedback and "oh hey, we're rolling out something slightly less obtrusive"... and yet, they don't count for pre-roll blocking (as per the article linked at the end of the tweet in the reply from the admin), the entire reason several streamers I watch even run ads in the first place.

Too little too late. It's a step in the right direction (a tiny one, after reading the details that you didn't mention), but it's coming one full year after being more aggressive on the intruding ads and after spending development time into fighting the adblocks instead of fixing any of the countless technical issues that Twitch has.

So, I'll keep my adblocks on, and I'll keep supporting streamers exclusively through paypal donations to ensure Twitch doesn't get a cut (to anyone reading this - if you paypal a streamer 5 bucks, they receive 5 bucks, while if you pay 5 bucks to subscribe, they only receive 2.5 while Twitch takes the other half).

We need better change and faster.

Bruh, just get rid of the ads. Get rid of the purple screen of death.

Related to your ad insertions: whether on Twitch or another site, we get the purple blockade. Using ad-block methods have become reasonable to avoid malicious advertising and advertising-related scripts. Telling us not to use them is akin to saying "turn off your firewall and play in traffic". Now we have streams interrupted telling us to go to Twitch (where we may already be) to be interrupted by ads, the same purple blockade, or other disruptions.

Way to take 4 years to acknowledge how much we hate ads. I come to watch certain streams, not to watch unrelated (and perhaps deceptive/offensive content) paid for placement by profit-obsessed organizations that takes the place of the desired content which continues in progress. It's not like you pause the stream with a buffer... it's SKIPPED until we get a chance to watch the replay video, if that's even worth doing.