This was posted so long ago, but it has become SO relevant. The experience is atrocious now and I have to be honest, I've been using the service less and less. Every time I open a new stream I get a 30 second ad, it's incredible.

The intensity of the ads is intrusive and I get so annoyed now that going from one stream to another guarantees me a 15-30 second ad. I just end up closing the app and not bothering to watch anyone. Instead I just play games or watch streamers on YouTube. Your ad content is too overwhelming to make it worth it.

I've deleted the Twitch app from all devices until there is a fundamental change in advertising practices. If every time I change a channel, there is an ad, I'll just not watch. Also, hammering me with the same ad repeatedly (as a result I refuse to watch Tomorrow War) borders on abuse. I'll miss supporting streamers I enjoy but the annoyance associated with using the service has overcome the enjoyment and now kills any desire to watch, and crushes the appetite to explore new content creators.

Pannyboi, just stop paying for prime. Until they stop shoving ads up your throat for a profit they don't deserve, just don't give them a reason to ask you for it. If enough people revolt and cancel their prime because of this, do you think they will keep those ads for some miserable portion of the Prime profit they used to receive? It is us the users that show them we are willing to waste our time and money so they can profit off of pure nothingness. They won't give you ad-free prime unless you protest for it. Let their pockets feel your anger/frustration and you will quickly see the change desired.

It's just not worth asking a streamer do show something, them showing something(like a 5-15 mins wow raid boss) then missing a critical point for because a cringe ad comes on.

Please let me buy out of adds. I already am twitch prime, what else do i have to do to get rid of this?

I have made the decision to not view vods on twitch anymore, since the amount of ads within vod viewing is too overwhelming.
I got like 6 ad breaks viewing 1h hour of LEC vods, that is too mutch.
It is like watching normal tv, but only with the same ads.
Also i can not suppress the ads on my main vod channels, since i am watching LEC, etc. , where you can not subscribe.

Since DMC most of the streamers i watch, also upload their vods to youtube, so i tend to watch them there now. There are less ads and they are not so loud.

Either reduce the amount of ad breaks and lower the sound or add a premium abo where all ads are disabled.
Both options would be fine from my side.

GhostZero - As a streamer who, while not huge, at least had a fairly decent following and average viewers (20+ my last month streaming regularly), the amount of money made on ads was absolutely miniscule. I would have much rather NOT made the <$3.00 and given my viewers a better experience.

In 9 months since becoming an affiliate, while streaming a total of 262 hours and 7 minutes, with an average viewers of 18, I've made a grand total of $5.65 in ad revenue, which is an EXTREMELY tiny, fractional amount of my total revenue.

Ads do not help streamers AT ALL, that is a myth.

Like the youtube premium, prime members shouldn't see any ads.

I agree. I am actively looking for alternative media sources due to the ads. Ads are annoying, but the implentation of the ads over the content is awful. It prevents me from watching and connecting with the content provider due to the constant interruptions while the stream is continuing to go on. This is removing a key source of the value that twitch used to provide.

I don't understand why I got adds every time I open a twitch page, when I'm already a AMAZON PRIME MEMBER, and it's always a Prime Video adds. Why do i see adds of what I'm already a member? Like you wont get any more money from me, I'M ALREADY PAYING FOR IT! And most of the time I already watched the movie or the series of the add. This is add harassment, I quit watching TV for that reason don't push us to do the same with your platform.

@Lunar_Umbra Well then bye Felicia. Listen, you had me up until you started talking bad about them trying to combat ad-blocking software. Listen, streaming services COST MONEY. If you want that platform to continue to exist you have to pay, now you can choose to pay with your wallet (subscriptions, Twitch Turbo, etc) or you can pay with your eyeballs (ads) but what you -CANT- expect them to do is let millions of people watch for -free- because it costs them to run the thing.

Now you CAN expect them to use ad content in an unabusive fashion. You can expect the right to request ads without tracking or curated content. But getting mad because they won't let you block content carte blanche without consequences? That's just asinine. They have the RIGHT to portray THEIR content however they see fit. And if combating people that are trying to use ad blocking software to leech off the site causes those leeches to go elsewhere, then I'd say that's a pretty successful strategy, and I hope after those leeches are gone, their operating costs go down enough that they can reduce the frequency of said ads a bit, and/or cut us in for a bigger share of ad rev.

Sharing my opinion, an excerpt from a I reply I sent for a scripted response to a support request:

The current ADS pre-roll and even mid-roll (triggered by the streamer) are HIGHLY Intrusive, Disruptive to the streamers content and the viewers experience. As I originally stated, it has caused me to drastically change my behavior when viewing streams. I open channels in new tabs, then mute the tab (Firefox), when I click the tab and if a pre-roll AD begins playing I either close the tab or immediately switch to another tab/window/program, completely ignoring whatever AD is playing (oversaturation of ad content tends to increase my disdain for the product/service being advertised). This is detrimental to the streamer, depending on how disturbed I get from being interrupted by an AD there is a chance I may not even go back to that tab to continue watching. Given this behavior, I will likely NEVER use the Twitch app on any of my devices due to the overwhelmingly disruptive AD content.

On another note, please stop interfering with legitimate user utilities like content filtering extensions for web browsers (ad blockers). Over the last month or so, there has been a constant back and forth struggle for adapting new methods to filter content on the USERS End with Twitch making modifications to its content presentation that bypass the users desire to not view that particular content within their browser. Once the content of a website is on someones computer, they have the right to view it in whatever way they desire. If Twitch does not understand this, then they fundamentally do not care about the users privacy, security or even their satisfaction. Just as many other entities, Twitch appears to be treating the users of their services as just another source of information monetization regardless of how poor the experience may become.

As a consumer, for any service or product, I procure and use it at MY Leisure. If it is not convenient to do so at my own leisure then I will choose not to at all. There is a simple solution; reverse what has been done - instead of presenting the AD in the main player section, show it in the small player above chat or picture-in-picture (such as during full screen viewing), maybe even just an image as a banner ad (animated or static). Personally I despise any website that has auto-play content, especially AUDIO; this is a sentiment shared by many. The best solution is to not have ads with audio content. Perhaps adjust tiers of advertising types for different monetization and then let the streamer fully control the types of ads they want to present if any at all (as part of their contract or better yet at their own leisure for freedom of choice).

For now I am taking a break from this struggle, as the easiest way forward to avoid content I don't want to see is to reduce or completely stop my usage of Twitch for the near future. Please don't even think about recommending "Twitch Turbo", the ad-free viewing should have always remained part of Prime benefits. I would gladly trade ALL these free games and in-game promotional content for ad-free viewing. I think I have claimed nearly every free game and only a handful of in-game content for games I actually play. Yet I have NOT downloaded/installed a single one of those free games yet.

I have a strong feeling that I will receive yet another scripted reply to my genuine concerns and feedback, with no one of concern having ever been aware...

Either way good luck with making users feel dejected by your lack of concern for their experience with your service. Kappa

The Twitch routine...

Load stream -> Ad -> Chat doesn't load -> Refresh -> Repeat

And you expect people to pay for this? Ever since they started pushing the ads, the site has been junk.

I have Amazon Prime. I pay for at least one subscription besides the free one that prime comes with. I do not want to see ads. EVER. Especially not preroll ads when I am checking out new streamers. ALL you are doing with your stupid ads is pushing me to go do something else, and I WILL stop giving money in your direction.

I cancelled my prime subscription this month, Amazon I will buy another year if you return ad free viewing.

I will not be using twitch for anything other than watch the 1 person I use my prime sub on. I'll stick to YouTube for everything else. I used to watch a bunch of streamers, visit random streams and stick around after the person I was watching hosted someone, unfortunately this wont be the case if they are forcing ads on everyone. Ads should be run by the streamer ONLY. Fix it.

@Ghostzero We'll have to agree to disagree on that one for the first part of your comment.
2: I don't do ads period. I had enough of ads in the 90's and when I found ad blockers I never looked back on the ads as all it does is drive me to not buy their products no matter what it is. Ads work in reverse for me especially in repetition. Today while trying to watch one of the streams I follow, I had to refresh the tab 40 times to skip through forty ads to get to the streamer. And Twitch actually wants me to sit through ads? HA! I'm already a prime member, I see no reason to pay more money for another subscription service. As for Turbo: Limited exceptions to ads? no. That's a deal breaker for me. I prefer how it was before, where I was not assaulted by endless ads on whatever streamer I follow

Yo twitch would you please push Turbo as hard as YouTube pushes Premium. I didn't know that it supported all the streamers and disables ads for me entirely.

It's a great way to market it and tell streamers about it too. Use like Lower third and corner popup ads for it. Great place would be below the follow list where friends are.

Harris Heller/Alpha Gaming has said something similar to this idea. His idea was that if users have ~4 active subscriptions then they should receive the benefits of Twitch Turbo (at least as far as ads are concerned). It has never made much sense to me that you can pay $5 to remove ads on one channel, when turbo just allows you to remove ads everywhere (which I feel is actually harmful to content creators)

Not just Prime members, needs to go to everyone. Skippable ads plus DVR controls are two QOL features where Youtube has a leg up on Twitch. Allowing users to skip ads is a basic QOL function and not something that should be locked behind a pay wall. At that point you're just encouraging users to install ad block extensions, which you should be working to do the opposite. Bear in mind, not everyone can afford a yearly prime subscription.