Never have any ad break longer than 30 seconds!
I will NOT sit through 3 minutes of ads. I won't sit through a minute of ads. You know what I do when I hit an ad wall longer than 30 seconds on Twitch? I close the tab and go watch something on youtube instead (seriously). It doesn't help that most of the ads are for food I'll never eat or an immoral army I'll never consider joining. The ad experience on Twitch is an embarrassment. You have too much money as it is, stop being greedy pigs about it. I'm literally NOT watching Twitch streams I otherwise would be watching because of the incessant ads I hate.