Once subscribed to a channel, a user will get access to the normal unlocked things but also access to a new tab next to "Gift Subs" called "Gift Bits." Gifting bits directly through a channel the viewer is subbed to will provide a discount. For example we'll say $1 = 100 bits. One option would be $1 = 110 bits if subbed...or, you could implement it as .90C = 100 bits.

You could scale bigger discounts based on longevity (consecutive months subbed) or through level of subscription (Tier 1, T2, T3.)

I do not have financial information on twitch but I imagine that the primary revenue stream is through subs/gifted subs and a supporting revenue stream of bits. This discount would encourage secondary monetary support and engagement from recurrent viewers. Providing an incentive to further support a subbed streamer will increase conversion rates for twitch and higher bit engagement for streamers.

With a volume discount theory backing this implementation, conversion rates, repeat purchases to a subbed channel, and profit margin depreciation would need to be monitored.

It could be possible to mitigate profit margin erosion through the use of a time limit ("You just subbed to x channel. You have 3 days to gift x bits for x discounted price.") This could provide both sense of urgency and increased optics that there are secondary methods to engage with a streamer.

A secondary option could be to split the profit margin erosion on the back end. The (profit margin - discounted profit margin) / 2 could be split between the streamer and Twitch. This would need to be implemented fairly and transparently as both Twitch and the streamer would receive less total payout. New bit volume would be key to sustaining this relationship.

Either way, I look forward to hearing any ideas about this!

Many Thanks,

GamerQing93

Something new that "could" be added to bits is when any viewer redeems 1 or more loot with Twitch Prime on any affiliate or partner channel, that channel owner could automatically get 0.15% off bits per viewer who have redeemed 1 or more loot when on that channel. It would take 100 viewers redeeming loot to reach 15% off bits for that specific channel.

The cap of the percentage off bits for the channel owner could be 5%-15%. Once a channel reaches the cap the channel owner could have one-to-two weeks to buy the bits with a percentage off, from viewers redeeming loot on their channel (before it resets to zero).

A lot of streamers support many other channels and it's out of love that people cheer streams, so it could be a good thing to have another way to support your favourite streamer with Twitch Prime by giving the streamer a discount on bits.

:)

Would be nice if there was a setting akin to the setting for sub gifting to no longer show up on the leaderboard. Would probably not be necessary to take away the cheer badges (since you can just choose what badge you want to use).

I know a lot of streamers prefer knowing where love and support came from so they have a slight dislike towards anonymous bits/gifts. But I personally prefer not showing up on the leaderboards when it comes to cheering bits/gifting subs, so I love the setting where you can hide from them for subs, would just love a similar setting for bits as well.

As a part of our efforts to continually improve our products and creators and viewers build communities together, we are testing several possible updates to the Cheering experience. As a part of this effort, we are testing one of three prototype Cheering updates to a small number of hand-selected channels in order to observe how communities respond and interact with the feature. These three updates are:

• Cheer with Screenshot: viewers can add a creator-selected image to their Cheer to increase the expressiveness of their Cheer in chat.
• Cheer Message Size: viewers can choose how large their Cheer message will appear in chat based on the amount of Bits they use.
• Bits Rain: each Cheer will result in a rain of Bits gems over chat, the intensity of which is determined by the amount of Bits used.

These changes are intended to help us learn how new features like these might improve the experience of Cheering. They will be available only for a short period of time, and will not be expanded more broadly. If you encounter a channel where one of these experiences is available, please feel free to provide your feedback below.

I would love to see a feature where viewers can Battle with Bits! basically it could be a bit brawl where multiple people go in and more than 1 get the emote or 1v1 bit battle. Basically battling with 1 bit and whoever stops or does not respond the other person received the Channel Specific Emote or Twitch Specific Emote.

A new challenger can then challenge the Bit Battle Winner in order to then gain that Channel Specific Emote. This would increase chances of Hype Trains and be fun to see viewers battling for that emote. I believe it would be cool to see it be something similar to a large Star infront of the users name until another challenger approaches.