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Change revenue split between streamers and lower payout minimums

I believe these recommendations combined would positively make a huge impact for every streamer and supporter.

Change the payout split between streamers and Twitch. Right now affiliates and most partners only get a 50% split from a Twitch subscriptions ($2.50 USD). I would like to see all streamers get a minimum 70% revenue split from subscriptions with a higher revenue split for all partners 80%. Currently both Facebook and YouTube streamers get a 70% split from subscriptions (and they have the option to create custom subscriber tiers with Youtube).

In addition, I would like to see Twitch lower its payout minimum which is currently $100 USD to $10 - $20 USD. A $100 USD payout is the equivalent to 40 subscriptions not including bits or ad revenue. For the smaller streamers to benefit from that financial support a viewer gives them, they need to be able to actually receive it in a reasonable amount of time.

To put this in perspective: Amazon Affiliates monthly payout minimum is 10 USD (they also give the option to pay out with gift cards) and Patreon's monthly payout minimum is only 3 USD.
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SaltyWyvern shared this idea  ·   ·  Report…  ·  Admin →
Declined  ·  Twitch responded  · 

Hey everyone -

Firstly, we want to thank SaltyWyvern for posting this request, and the 22k+ of you who have supported it with your votes, comments, and shares. We have been blown away by the response to this post, and have been carefully considering it for the better part of the last year. As there are actually two asks in this post, we will address them individually.

For the primary request of increasing the revenue share split to 70/30, the standard revenue share for subscriptions is 50/50, and we do not have plans to change the standard revenue share. We understand that this is disappointing for many of you, but we’d like to provide some reasoning behind the decision. To quote our President, Dan Clancy, from the blog we posted today:

“When we first established a 50/50 revenue share split, it was to signal that we’re in this together. You all do the amazing work you do to create great content, engage with your audience, and grow communities. On our side of the partnership, it’s our responsibility to make continuous investments in the products and people that make your growth possible.

As you probably heard by now, we’re in the middle of rolling out the largest change to payouts in years by cutting the payout threshold in half to $50. This is an important middle step that will help streamers put money in their pockets now, while getting us closer to our goal of same day payouts and lower thresholds.

Investments like these are paying off for streamers. Products like Prime Subs, Community Gifting, Hype Train, and the Ads Incentive Program, to name a few, have driven an increase of 27% more streamer revenue per viewer hour every year over the last five years. This means the same viewer hour now earns you three times more money than it did five years ago, on average. Our investments into your monetization options have already and continue to put more money into streamers’ pockets than 20% more subs revenue share would have.

Prime Subs often get lost in the conversation when it comes to revenue share. For Prime Subs, we pay streamers the same amount they’d receive for a regular subscription even though it is included as an added benefit of their Prime subscription. Combined with other monetization products, Prime Subs increase your effective revenue share by approximately 15%, to about 65% total. This number varies by streamer size and location, but subscription revenue share is not the full picture on revenue share for streamers.

Lastly, we have to talk about the cost of our service. Delivering high definition, low latency, always available live video to nearly every corner of the world is expensive. Using the published rates from Amazon Web Services’ Interactive Video Service (IVS) — which is essentially Twitch video — live video costs for a 100 CCU streamer who streams 200 hours a month are more than $1000 per month. We don’t typically talk about this because, frankly, you shouldn’t have to think about it. We’d rather you focus on doing what you do best. But to fully answer the question of “why not 70/30,” ignoring the high cost of delivering the Twitch service would have meant giving you an incomplete answer.“

As mentioned above, we recently started a rollout for reducing the minimum payout threshold to $50. Although this does not fully meet the request of $10-20 today, we will continue exploring ways to bring your hard-earned money to you faster, and more efficiently and aim to continue to lower the payout threshold in the future.

While we are declining this request, it’s still crucial to know that the primary value of sharing your feedback on UserVoice is to have your voices heard and suggestions considered. We will not always be able to provide the desired outcome, but it’s important to us to be transparent and open when we can, and we will be focusing on providing more consistent updates on UserVoice as time goes on.

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  • biohazardrayne commented  ·   ·  Report

    I'd love this, so many others would benefit 🙏🥲 voted

  • craynolan commented  ·   ·  Report

    I'm a small streamer, and even though my stream is tiny I put so much effort into it everyday as if it were a job. Even small streamers deserve to make whatever they can from the hard work they put out.
  • RaeCalaveras commented  ·   ·  Report

    I’m a small vtuber on Twitch! I’ve only recently started out so even though I’m not qualified for Affiliate I know other streamers who are and would greatly benefit from this change! And if one day I’m able to reach Affiliate then it would be a great help so I can afford to eat and help pay bills.

  • CrystallyVT commented  ·   ·  Report

    As a small Vtuber streamer this change would help a lot of us.

    Especially the payout limits
    Sometimes we'll only have 20/30$ on a month and those 20/30$ could already be really helpful and get some food on someones table..

    I've seen many streamers move to YouTube because of this and I can see and 100% understand why.

    Hope to see changes this year!
    Please listen to your creators twitch!

  • KritiKyle commented  ·   ·  Report

    Voted. Hope to see some good change this year.

  • Go1den commented  ·   ·  Report

    With as many ads as Twitch forces on streams these days, I think a little compromise is in order. I want more of my Twitch bux going to my favorite streamers!
  • ReaderGeek13 commented  ·   ·  Report

    I'm a moderator and I hate how hard the streamer I moderate for works for such a low cut. For the amount of money they get, taxes, spending money on making the stream better, and trying to do streaming full time while they go to school for their masters -to then do things on twitch and make the platform better - it's a pittance. Twitch has unskippable ads, is backed by amazon, makes money from bits and other avenues, STILL makes money from subs, all we're asking for is that streamers make better on their percentage than what they do now. They are the talent, they deserve it.

  • MichelleBelleRosewood commented  ·   ·  Report

    I’m a very very VERY small streamer. And I mean like less than 200 followers and max 5 viewers per stream unless I get raided small. Subs and bits are a RARE occurrence for me. Having to wait until I build up $100 before I can get the payout?? It will take me a whole year if not more time than that to reach that number unless my channel sees some more significant growth soon. I’ve already been at this for a year at that. And when I do ever get to that $100 mark, I’ll only get 50 of it???? Twitch it’s time to change because it’s not only ripping off creators but also putting up an unfair barrier in front of people who don’t get enough traffic for that kind of support due to their smaller followings. Give creators what they deserve for all their hard work!!!
  • SpyvaPeaks commented  ·   ·  Report

    Twitch needs to spend more time listening to streamers and viewers then the corps. In the end corporate isnt who uses your playform and makes it relevant, its the streamers. There will always be big money willing to invest in anything the people like. It will hurt you more in the long run to ignore those who actively use the platform.
  • autumnlula commented  ·   ·  Report

    Twitch has the lowest splits for streaming platforms. Its really hard to dedicate more time to streaming and make a dream come true when I lose half of my revenue. My community is spending money not for twitch but rather to support me.

  • LiBrizzi commented  ·   ·  Report

    I am one of the incredibly lucky few who DOES have a better contract split, and I have no doubt, if I only had the 50% there is no way this full time dream would have been possible so far.
    Twitch, you owe it to ALL of the broadcasters who have worked so hard for you for years.
  • TheShowNZ commented  ·   ·  Report

    Honestly I see no reason for the split to change at the affiliate level.

    I see if a change like this goes through, I bet we would see an increase in the amount of ads on streams, increase in sub prices, and potentially the removal or decrease on revenue earned by Prime subs, Or even the removal of the free Prime to maybe a discounted sub instead.

    Anything that hurts profit will be re balanced, and it will be the users that have to pay.

  • SailingLurch commented  ·   ·  Report

    Voted. Twitch is stuck in archaic ways. Along with the platforms listed below, even smaller streaming platforms such as Glimesh (which is still in the alpha phase) is doing a 60/40 split with streamers and has a weekly payout with NO MINIMUM limit!
  • awoogayyy commented  ·   ·  Report

    Support this 100%. If twitch wants to remain competitive among other streaming platforms they have to change.
  • BeamQueenSol commented  ·   ·  Report

    Absolutely voting in support. This is a discussion that should've been happening as it is.
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