Create new categories within IRL
I stream mostly game shows on my channel and find that the best way to get discovered through the Twitch SEO is working through larger categories and hoping that I get interested viewers watching my content. I think it would be smart to have even more categories instead pushing most users into Just chatting. Just chatting doesn't really apply to the content I create, but it is the one I stream on and I think it is making it harder for interested viewers to find what they are looking for. There are many creators who simply don't fit the niche of the content that you have on the current IRL lineup. What if someone is ranking things? I wouldn't consider that just chatting. Playing trivia? That's not chatting, but that's where most people end up.