Return the Golden Kappa from the Hype Train
Don't claim all hype train emotes are permanent and then take away the Golden Kappa from the Golden Kappa Hype Train. Let the users keep it forever as a status symbol (retroactively too). Then more people will want to watch more often for a chance at the Golden Kappa, and then pay more to get that Golden Kappa. By taking it away, you've hurt your brand and user trust, causing viewers to not participate in Golden Kappa Hype Trains, this earning Twitch less money. So, give the Golden Kappa back.
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zomb_pi commented
I feel no desire to contribute to a hype train for a reward that I can't keep. I think the golden Kappa should be permanent especially if it's a rare opportunity to obtain. I've had one opportunity since it was released and I would say I'm watching over 50 hrs a week.
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Traveydius commented
To clarify the aforementioned suggestion by Swufy: Twitch quietly tested the new Golden Kappa Hypetrain feature on AdmiralBahroo's channel a few days ago. At the time the hypetrain FAQ pages it clearly stated that all Hype Train emotes are permanent unlocks. Yet Twitch decided to take away the fomo driven record breaking Level 50 Hype Train reward, being the golden Kappa emote. And only after several hours said on their support twitter page that it's actually not permanent at all, ooopsies... Disingenuous and scummy corporate behavior, backpaddling on their own rules, just to make up new rules. To the people saying but it should have been obvious its only unlocked for 24 hours: you don't let people think, and choose your rules and how you convey and enforce them at a whim. Communication with Twitch users AND customers above all else who got tricked by fomo marketing, failed at the very first step here. Yet again... Be better Twitch.