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43 votes
Drkblstr13
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1,123 votesDrkblstr13
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3,093 votes
A majority of ads on web and TV apps should now have normalized sound. We are still continuing the work on this and will update the status again when it is fully complete!
Drkblstr13
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22 votesDrkblstr13
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2,000 votes
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Most people hate advertisements in this day and age. Twitch is a very in the moment platform. Being interrupted with an ad really impacts the stream. Viewers lose communication with the streamer, and even if the streamer explicitly states they are going to run an ad, they get nominal money from the ad at the huge risk of losing viewership.
A couple proposals to remedy this:
1. Do not play ads when swapping channels (causes stagnation of viewer bases) instead do a banner ad. (like for mobile users, minimally invasive and doesn’t affect the flow of the stream)
2. Set a limit to how many ads a person can have per x amount of time, and let them know what that is. This will stop the ad every stream switch, refresh, etc. and render down the “uptime” of the ads to a more bearable level. (Also ad some code to prevent repeat ads. It’s extremely upsetting to the user base)
3. Incentivize twitch turbo more. It’s main function is to remove ads for any person on mobile (or PC for people who are honest and want to support the cost of maintaining twitch infrastructure). For me, nine dollars monthly is more expensive than Crunchyroll Premium (6 or 7 can’t remember) and may be off putting to people considering what to watch and where. You could be losing viewership to other platforms due to this. Maybe add a monthly subscription (I’ve got a 33 prime sub streak for one channel and don’t want to break it, and having more choices for emotes is nice) Moving more subs around will make the community more involved and channel emotes are basically mini “ads” to other streamers.
Shown above, many people can feel like the rug has been ripped out from under them because of the ad changes. What they took for granted suddenly is gone and replaced with intrusive ads. Doing some sort of promotion or deal to subvert the viewers negative feelings with the change will help alleviate the issue with ads and make the transition into the new status quo smoother.
Twitch prime could blossom into an individualized experience where the rewards are more relevant to each person. (Have a survey like monthly, do some polls, gather some info, then adapt to better reward the users)