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  1. Tools needed for Midroll

    37 votes

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    3 comments  ·  Ads » Other  ·  Admin →
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    Zoe Parker commented  · 

    I think one of the strongest tools streamers can add is a custom ad break calculator that helps determine ideal timing and frequency for mid-rolls e.g., viewer retention vs. ad rate. For example, I’ve been experimenting with tools similar to the ones I use on my project: https://ipptcalculators.com/, to model optimal breaks and keep viewer engagement high while maximizing revenue. If Twitch creators could integrate a simple calculator like this into their dashboard, it could help them schedule better, avoid ad fatigue, and improve the viewer experience overall.

  2. Creators Need Tools to Customize Ad Content

    621 votes

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    47 comments  ·  Ads » Feature Request  ·  Admin →
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    Zoe Parker commented  · 

    Creators should have more control over how ads appear. Things like ad templates, shorter breaks, and category filters would make the experience better for both streamers and viewers.