No advertisements for active chatters.

I think that when a streamer rolls an add or the auto rolling adverts pop up it can massively drive viewers and people invested in conversation away from the channel and forum.

A simple fix would be to not roll adverts to those actively chatting in the stream.

Say a 5 minute timer from last recieved message then roll an ad to that user and maximum of 1 ad to said user per user. Or a quick pop up box like the channel points warning users an advert is 30 seconds from rolling. Click on it and no advert, again you can pop a limit to this before an advert is forced. Once per stream seems fair to me.

That way your ads are rolling to passive users and it keeps your active positive contributers happy.

I completely understand why ads are on the platform. The revenue is helpful to keep the community alive and the advertising companies have an engaged audience to promote to. Win-win business wide. But user experience is key to keeping an audience to advertise to. Strike a good compromise and balance to how invasive the advertising feels.

So just like Facebook and WeChat allow a preview of games and ads that involve interactivity, perhaps Twitch can include support for playable ads in pre-roll ads or in-stream ad breaks.

Here is an example of what I am talking about provided by Facebook: https://www.facebook.com/business/m/one-sheeters/playable-ads

I have listed down all the benefits of including playable ads in Twitch on this shared Google doc: https://docs.google.com/document/d/1T2iNVrNcf8Dz8l09f0eiIEt0dMMLb9ggaiU-OqIOP7M/edit#

I am working on a project with a non-profit but we chose NOT to put our marketing on Twitch because they don't offer playable ads (unless they do and you can let me know) which previews a game and puts an interactivity component into their ads. Playable ads have been vastly successful in terms of audience reach, conversion rate and engagement not only for games, but also for brand remembrance and for other non-game products. Here is an example of McDonalds having their ad in a playable ad format: https://cdn-factory.marketjs.com/en/mcdonalds-playable-ad/index.html.

I thought I would create a new feature request for this reason. Let me know if you do support playable ads, in which case we would love to partner up.

Because of the large degree of lurk teams and point grabbing teams with empty viewership, I’m proposing a change to the ad sharing for partners relative to unique chatters and viewers as a combined total.

I also suggest no ads for twitch Prime users to promote more people having prime, and ads not showing on raids or embeds to eliminate some of the hollow viewing that also put Facebook into trouble with advertisers; then up the revenue sharing for the partners to match.

To some level this will minimize those without communities/porting lurkteams (I was in one yesterday for 10min that aired 6 ads to his 120 viewers and 3 chatters), give viewers benefit, and give value to partners

ADS should not be on live streams, only on VODs!

From my understanding ADS on live will give you one of the following drawbacks, If an AD plays for 10 seconds:

• you will be sent back to the current moment the stream is at thus losing 10 seconds of the live stream and what happened in that meantime be it a answer to your message, some epic moment or anything in between.




• you will be 10 seconds behind with the live stream, meaning you are also 10 seconds behind interacting with the streamer

Thus I am requesting the ADs to be kept with VODs only!

Please return Ad blocking to prime. Your current ads CONSTANTLY mess up the audio sync of streams, interrupt content at the worst time, and sometimes just blacks the stream out without loading the stream back up. It makes watching on mobile next to impossible for me, and on consoles its a nightmare of constant refreshing due to this feature being removed. Taking features away from prime and increasing the cost and then stating that twitch turbo is the answer? I do not wish to be charged an additional 9 dollars a month to have a service i should already be getting with my prime membership. absolutely frustrating at this rate I will cancel prime as it was the ONLY reason I had it. I know I am not alone on this either.

The recent ad for the Netflix anime show highlights the need for better ad curation or the option for users to select a 'don't show me an ad like this again' button. Despite not using the platform to watch any anime content exploring any new channels means hearing screeching and seeing what i assume is the same length as any other ad, but feels like a marathon to me. I get that there is a market for that and I respect twitch's right to sell advertisement space but that ad really makes it clear why other platforms put so much work in to curating ads based on interests and providing users with options to flag content they don't want to see again.