normalize Ad volume with content volume
Not as frequently as before but still often, Ads play which are dramatically louder than the broadcast content. This is an annoyance, interferes with other people in the house, and frankly makes me more likely to mute the ad and go do something in a different tab.
Normalizing volume levels with stream average volume or peak volume wouldn't take a huge amount of processing power and would fix the problem entirely. It's required by the US's FCC in other broadcast mediums, but it's really just a quality of life improvement for the viewers and a mark of good production.

A majority of ads on web and TV apps should now have normalized sound. We are still continuing the work on this and will update the status again when it is fully complete!
-
rwandagitesi commented
I experienced this a while back and it was either fixed or less noticeable in recent months. Unfortunately this has now it's become an issue again. Whenever I get these loud ads I immediately mute or abandon the site/close browser tab.
-
MaPizzaRia commented
This is absolutely still a massive issue. How has this not been addressed. I have to put the volume at around 10% the stream volume. Even the ads themselves vary WILDLY in their volume.
-
chrsj512 commented
I dont care if this has been written 1000 times before. The volume on ads is still too loud compared to stream.
-
zikavirusdatef commented
Já tão extrapolando TW 15 dás isso em 17 mim de live que eu tava vendo na boa da uma sossegada 5 ate aquento com atraso de 30 em 30 mim mas 15 ads nos 17 mim é
-
BearKitty69 commented
I've been noticing several gambling ads rolling with excessively loud volume here. mostly for palmerbet and tab. Loud to the point that the neighbours dogs two doors down have gone nuts over. I don't even listen to music that loud :/
-
Abraham_Knox commented
In the past week 10/24/22, the ads have been nice in terms of volume level. Seems like when live, it works good and on replays (safari) it mutes, but at least the ad plays. Before it would freeze and you would have to reload and end up just not watching because if you cant get past the ad, you can't watch. But just wanted to say I see improvement. Anyone else?
-
esth_er commented
The loudness of the ads can lead to hearing damage. Considering the amount of young viewers this should really be fixed asap!
-
Marmbo commented
Ads used to follow the volume control you have set with Twitch, max volume watching twitch = Max Volume ad. Half volume Twitch = Half Volume Ad. RECENTLY (October 2022) now when ads start, they are ALL at MAX Volume regardless of where the volume slider is on the Twitch.tv page in the browser. You can move the slider and it will fix that single instance of ad, but the next ad that starts is at MAX VOLUME again. This needs to be fixed and wasn't a problem before.
-
cheetoburritoh commented
Ads recently caused a ruptured ear drum and deafness thanks to them being 150x louder than the content i was listening to with my sennheiser headphones on. THANKS TWITCH. P.S. TURN YOUR AD VOLUME DOWN SO THAT IT IS INLINE WITH THE CONTENT WE'RE LISTENING TO ON OUR HEADPHONES THANKS.
-
cheetoburritoh commented
I bet its likely you've seen an increase in ads being muted by users recently. I as a headphone user and REGULAR user of twitch can tell you why. Its because your ads are literally causing ear ringing and blowing our ear drums out. Lower ad volume to be inline with the CONTENT WE'RE listening to with our headphones or i'm just going to mute every single ad until you fix it.
-
MowenZero commented
Its always shocking me & my neighbor, and I need to turn it down by my hand instead of adjusting to proper volume automatically
Its been a long time, plz pay more attation on it
-
大成功教手搖飲料 commented
twitch自己rpg廣告真的是太大聲了,都好幾年了從未改進。
基本上圖奇想要比youtube還要更多廣告的話,基於我是免費使用者我是沒意見,但拜託不要每個廣告都超大聲,每個實況主用的習慣音量都不太一樣,一下子跳出超大聲廣告是基於惡意想要傷害使用者耳膜嗎? -
NismoGurl commented
Affiliates already have a hard enough time gaining followers/subscribers, as soon as someone enters stream they’re hit with a massive amount of ads. If an affiliate has their ads disabled that is their choice to not benefit from the revenue so ads should stay off for someone with a low amount of subs.
-
theirishmahon commented
Specifically the Monster energy ads are significantly louder and with headphones on it physically causes pain at times.
-
Kiki_the_K9 commented
Every time adds come up it is so loud, it physically hurts and need to turn down my volume more than 50%! It is unreasonably and only makes me mute all of my adds to completely ignore them.
-
Abraham_Knox commented
It seems like its okay for the first 5 seconds-ish and then something happens and it goes into overdrive and is twice as loud as the content. Like the delay between the start of the ad and it maximizing to fill the screen. When it just starts its the same volume as the stream but then it doubles it. Hope feedback helps. TY Mouse
-
0_lemonster commented
Please I beg on my knees stop making ads to be That Loud. I understand that you want my attention, but I just associate the product or service with the awful sensation of getting jumpscared.
-
1skaiman1 commented
These ads are way too loud. I set stream volume to minimal and it breaks my ears with ads. I have to address this. This is not normal.
-
KungFuCuddles commented
7 years after post and still not fixed... it seems to be even worse recently with audio only ads.
-
JimmyMacRussels commented
My suggestion (see below) was incorrectly combined with this one. The suggestion in this thread is about normalizing the ads relative to the stream. The suggestion I posted is specifically about keeping the volume level consistent across subsequent ads (it appears to be a bug).