Ads Incentive Program
We are launching a new ad program aimed at providing predictability for your ad revenue. How it works is that you stream for a specific number of hours — while running ads — in exchange for a flat payout. The goal is simple: help you earn a more predictable monthly income through ads, with no ceiling on earning potential. We want to help remove the guesswork of your monthly ad payout. We’ve built it on top of Ads Manager so it is easy to use. Just set your ad schedule and you are ready to go.
The Ads Incentive Program is available for select Creators in the Ads Manager section of your Creator Dashboard (as a note we are not currently accepting requests to join the program).
These offers are just the beginning for this program. You can find out more information here:
Twitch Blog: https://blog.twitch.tv/2022/02/22/reliable-ad-revenue-with-one-click-its-really-happening/
Help Article: https://help.twitch.tv/s/article/ads-incentive-program
We expect to improve this experience over time in order to make the lives of creators easier and we look forward to hearing your feedback.
Hey everyone! Popping in to let you all know we are wrapping up this post in UserVoice, however please feel free to continue to leave us suggestions for the Ads Incentive Program in the respective category in UserVoice, which can be found here. For more information on this program, please visit our blog and help article for additional details.
We appreciate your feedback, thank you all and have a wonderful day!
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TheBfactor commented
This sounds amazing! I really hope i get the opportunity to be a part of this. I been streaming since JTV days, Oct. 16th 2009.
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Canersahinbaz commented
I'm a small publisher and my income is low-limited. This is ridiculous if it doesn't work for small publishers. I think you don't know us as a publisher. I can't improve my broadcasts. That's why I can't be watched.
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veganbadass commented
I wonder what would one have to do to be accepted into this program or do you guys pick at random?
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SpiritMusicorum commented
Have to say, I'm a bit disappointed in the lack of transparency with this program. How people are selected, the amount of people currently let in, vs. the amount of people in the end who will be accepted... None of that vital info is available, which seems like a real slam at us... I have suspicions that select partners will probably entail most partners, which congrats to them, but this program made it seem like twitch cared about the instability of the little guys, so how is that actually being factored in... More clear data is needed to be shared. If this rolls out to everyone, then awesome, as long as it actually helps the people who need it the most more and the people who don't need it the most less.
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RallonWolfheart commented
Seems like a solid program - but an idea of what the requirements would be to join would be helpful so people can prepare. Do we need 40 hours a month? How many average viewers? Should we activate mid-roll ads now to help our chances?
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3sACrowdGames commented
We believe this could be an amazing program if implemented but we are worried about the requirements. While this seems to still be in a trial phase it would be nice to have clearer indications on how to qualify to be part of this program. We would love the opportunity, but we have no clue if our channel would qualify for it. Even if we do eventually get the opportunity, it would be nice to know what we did that qualified us to be chosen. Overall, the program itself sounds like an amazing idea. We hope that it will eventually be either offered to all affiliates or have it's own achievement to unlock the offer.
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TutaCozinha commented
The Ads Incentive Program is exactly what i needed to take the next step on my commitment to streaming on Twitch. Cooking on Twitch demands a lot, logistics, costs and revenue works differently than most streams. Having such possibility as the "AIP" lurking around or maybe something similar for every affiliate in the future may turn a hobby that cannot compete with my waged job into a viable and attractive option to stay on my profession (cook) while being on a par with the times (cooking live for a living). I'm sure Twitch's decision makers did the math but here's a real case: 500 dollars for 40hours is almost 5 times more valuable per hour than the average cook here.
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EQUOXDragon commented
A very cool Idea or better to say OMG WHAT AN ABSOLUTE INSANE FEATURE! Can you maybe please set up an Explaining what are the Requirements for? I hear from a friend he is since January in this Programm! I hope and i expect also much more other People, that we get picked as one of the Lucky People, how can use this AIP Programm. I´m sadly not able to use it but i set up the Streamer ADS when it was coming up last Year. *finger cross* and hope that i´m also a Lucky Person to use this Programm!
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SirRoar commented
This is an amazing idea! I would love to see how to become eligible. What qualifies you to receive an offer?
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OutlawScotty commented
This is honestly one of the best ideas yet. I'm glad Twitch has given us this opportunity, thank you!
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TermitesRGood commented
Cant wait to try this out hope am selected started to stream March 23rd 2012 Its almost 10 years :)
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DaniPhantomPR commented
So, I'll wait to see if I'm ever eligible.
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Scofield1g commented
I wish to be selected
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End3rz0mbi3 commented
I think I say this for most of us small streamers out there. But we would like to know what would be the qualifications for being invited into the ad incentive program? Would it be only offered to affiliate with like 500+ followers? Or even more than 5 average viewers? If so a lot of us smaller affiliate streamers wouldn't be able to qualify since some/most of us sometimes only gets 1 viewers throughout the whole stream. For a lot of us smaller affiliates that's stream 6-12+ hours, we would like to see a reward for us (your content creators) for putting in hard work and dedication to building our community. Some of us has a family to support or even children needs that need to be taken care of. We, your smaller affiliates that shove back breaking hours onto twitch to simply just to try to make a living would at least want to know how to qualify for this program so we can meet the expectations of what you provide us Twitch. So please let us know. I'm well aware that this is the beginning but later on if you do push this to all affiliates wouldn't it make more sense to raise the requirements for achieving the grand prize of "Affilate"? If someone on the team reads this thank you for hearing our pleads. And thank you for this opportunity you have presented us, it is very appreciated to give us this chance to actually make a living off of twitch. Or even for those who would like to go full time as a twitch streamer. If the opportunity presents itself and I get into this program I would feel like all the hard work would be paying off finally. And I'll be able to provide money to my son who is about to turn 2 years old as of this year. Thank you.
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dbl_420 commented
I wish to be selected !! pleaseeee! :D
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ZylpheRenuis commented
This should've been implemented *AGES* ago Twitch. Regardless hurry up and push it to every Affiliate on the website else a lot of newly incoming content creators are going to lose their abilities to create more content for the website.
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SporeRose commented
As a small streamer who rarely earns any decent pay, this is a cool idea, if done right.
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lauti commented
As a small newer streamer from a 3rd world country this would be an incredible feature to be able to use :)
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bigjon_rd commented
Me gustaría participar en este programa, justo ahora que me encuentro sin trabajo si llegan a leer este mensaje estoy dispuesto a cumplir con las horas de anuncio que me pidan y stremear lo que me pidan soy afiliado pueden contar conmigo estaría comprometido 100%
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badluckbigley commented
This is a fair and mutually beneficial contract and this should have been the incentive from the start- too bad i'm still not eligible even with affiliate status, reasonable viewership and a history of 40+ hours of content each month.
hope to see it evolve to be more inclusive so EVERYONE is getting paid, not just the multi-billion dollar corporation 🤗