User controlled ad experience:

-Users run their own ads to build up an "ad immunity" duration for their current account.
-This ad immunity duration will allow the user to view streams without encountering preroll/midroll/other ads for this period.
-Longer the ads watched the longer the ad free duration.
-Can have an upper limit of ad free viewing time, requiring additional ad viewing to top off the duration.
-Users can choose who gets the ad revenue share, depending on where they trigger the ads to view. Either with a channel they want to support, or give the share to Twitch. Use button prompt to choose revenue split and keep user engaged with the ads.

Ad Gamification:
Give users more incentive to run ads themselves via daily/weekly/monthly goals to work towards.
+Rewards can include but not limited to:
-bits
-exclusive emotes
-exclusive temporary emote edit options
-exclusive badges

Example,
Ads season pass goal can include:
-Watch ten 30 seconds ads: rewards X bits
-Shared ad revenue with X amount of channels: thumbs up emote edit option for 24 hours
-Viewed one hundred 30 seconds ads: 1 random ad emote
-Viewed one thousand 30 seconds or longer ads: tier 1 ads badge

The main idea is to allow users to run ads on their own time, and give themselves an uninterrupted time to visit Twitch and view familiar or new content creators. Users understand the importance of advertising, but they do not have any control over how that is presented to them (currently being slammed with ads with every visit/refresh).
Give users the control for ads, allow them to customize their ad experience, and even personalized ad preferences so they're more open to the idea of the product/services being shown.

Let the ads be a positive experience for everyone, Twitch users understand games, let this be fun and profitable at the same time.

Instead of having only pre-rolls and mid-rolls, I suggest including an ad credit system. Whenever people watch ads, they'll earn credits (similar to how bits used to work) and will be able to spend these credits to "skip" ads on channels they watch. This can be done in a few ways. I suggest having an ad stream where people can accumulate credits or some type of ad viewer of equivalence. This way, people would be able to accumulate as many credits as they want, to afford the price of a skip button on ads. This has absolutely no down side for viewers as there is a way to abuse the system. Should the ads be similar to a stream or video feed system, viewers could potentially afk and farm ads while doing other things or while their favorite streamer is offline. This "abuse" of the system doesn't have any downside for twitch either. In fact, the downside is towards advertisers. There's no reason to pay for ads if no one will actively watch it. People would just open a tab and switch tabs accumulating as many ad skipping points as possible. However, to avoid this, it could be coded in a way where if the tab is not open, it does not count. I know this is possible. Then what's the point? Viewers would have to watch ads regardless. No, this can be done by just leaving the window open while you do other things. Of course, those with multiple monitors would be able to abuse this but it's unavoidable. This can also be abused on the phone by leaving the ads on the phone constantly on. Any advertisers who complain about this abuse system clearly doesn't realize that they would not know in the current state whether people just walk away when ads play anyway. So their claims that this is the case would not be valid.

All in all, a system where viewers are able to watch ads whenever they want to earn credits to use to skip ads on streams would be something to give thought. This also benefits streamers and lets them earn money through ads by just counting how many skip ads are used on their channel. This would register as a viewer watched an ad from them and they'll earn their portion. Of course, those people who do not have enough points will have to sit through the entire ad.

I hope something like this can be implemented. I enjoy watching twitch and I must admit the amount of ads are insane. I understand their importance but there is a difference between twitch and tv. While tv specifically choose segments to cut and showcase an ad, the content is paused. On the other hand, twitch is live. Therefore, no content can be paused at all. Ads make people miss a lot and although the top right viewer feature was greatly appreciated, it definitely still leaves a bitter taste in my mouth.

If interaction breaks, momentum dies. There are dozens of ways to keep the momentum flowing while an ad is playing-- just look at all of the YouTubers who get sponsored and do skits/product placement during their videos.

Example: If the streamer has the ability to temporarily defer ads and play them back to back, ("collecting" an ad every 15 mins or so, to play 6 at the end of 1.5 hours,) this gives the streamer more control on when their intended content is interrupted-- or, even better, an option to play the ads FIRST in order to unlock SUBSTANTIAL ad-free time, with a timer to your next unlock.

How to not break momentum during those collected ads? Don't mute the stream! The streamer hits "play" on the ads when they are ready, and the streamer can INTERACT with the viewers during the ads. This could mean picture-in-picture, or it could be a visual ad while the streamer is sound-only for commentary on that ad.

Above all else, do not allow ads to be punishing. Make them part of the experience, and the STREAMER controls that experience.

If you guys used the same logic for bounty board on ads you could have a much easier time getting us to run them. I used to make hundreds a month in 2011 from ads and now despite growing etc etc I only push viewers away spamming them for MAYBE a few bucks if I'm lucky.

Myself and many others would likely be more happy to run ads if we had a target goal of "ad hours per month" that based on our viewership could fluctuate but would generally give us a target.

Example: Currently I stream 5ish hours a day, if you wanted 10 minutes of ads every hour and could guarentee I make even 20 bucks from the stream I would happily do it (as this would turn into 250+ revenue for the month minimum for me). As is, you will never get me to push my viewers away so I can make 5 extra dollars for the whole month.

Give better CPM rates or make deals with us, this is the only good solution.

ADS should not be on live streams, only on VODs!

From my understanding ADS on live will give you one of the following drawbacks, If an AD plays for 10 seconds:

• you will be sent back to the current moment the stream is at thus losing 10 seconds of the live stream and what happened in that meantime be it a answer to your message, some epic moment or anything in between.

• you will be 10 seconds behind with the live stream, meaning you are also 10 seconds behind interacting with the streamer

Thus I am requesting the ADs to be kept with VODs only!

The Situation: Advertisements are inevitable. Revenue needs to be generated and if the consumer isn't paying out of their own pocket then someone else must. So advertisers pay money for the potential to attract customers. Stream display ads do not demand the viewers attention so they will never generate the same revenue for advertisers, meaning either more volume or that they will be combined with the ads we already hate.The Feature: Allow the viewer to choose what type of advertisements they receive, with parameters such as whether it is a followed stream, new(to the viewer) stream, and/or a specific game.

The Premise: Prerolls are the most annoyingadvertisement. If the viewer browsing for something to watch, and they're forced to view an ad before they can even view the streamer, they're immediately annoyed and they want to leave. Sometimes they leave seconds after they see the ad and sometimes they leave a minute after realizing they don't like the streamer. The viewer wasted their time with no reward and they might need to do it several times before they find a stream they like. Infuriating. Midrolls have their own issues. Midrolls benefit the streamer because new potential viewers aren't immediately turned off by an ad. The viewer that flicks through streams also saves minutes of time and annoyance. However, if the streamer isn't vigilant sometimes midrolls cover up key events during the game. Missing the peak of a game is arguably more infuriating than prerolls. Some streams show both types of ads, and that's their choice, nothing to do about it but be annoyed.

The Reasoning: New viewers prefer midrolls(given they need to choose one). Some dedicated viewers prefer prerolls, if it means they can watch their seven hour stream without another interruption. If the streamer chooses their ad types at least one demographic is left upset. So give the power to the viewer.

As a side note SDAs are a slippery slope. They aren't enough to sustain twitch alone and (right now) the viewer only has to succumb to prerolls or midrolls. SDAs will be combined with midrolls, OR there will end up being 4-5 shown at once.
Thank you for reading. Sorry for length. Please vote.

I'm sure everyone is aware of the ads that randomly pop up everytime when your streamer is saying something important or whenever something crazy happens. I have 2 ideas to fix this: #1 you would get a 10 second window before an the ad block would appear and in the 10 second window you could choose to postpone the ads by let's say 1 minute. #2 the stream could pause for the entire duration of the ad block and then would resume after the ads where it left off with a button at the bottom of the stream that would make you be able to jump back into live stream. What do you guys think?

Add the option to instead of just cutting away the part of the stream that continue to run even when an ad interrupts it, the stream is paused at the same moment the ads start. Then when the ad ends, you continue where you left off, but the VOD is speed up by an amount you select, e.g. x2 until you catch up to the live stream, at which point you go back to the live stream.

Another option that would be nice if some full screen ads with audio was traded for silent banner ads, and that you get like one "skip token" for every ~5h you spend watching twitch. The token allow you to skip the full screen ads and trade it for a banner ad that displays for much longer, so that you do not have to miss some really important moment in a stream where you also do not want to be in sync with the chat.

• Admin audit: edited "steam" to stream and "of" to off

I know ads has been a big "hot topic" for Twitch in the recent years. And I think Twitch has failed to incentivize streamers to play ads.

I know many streamers who try to go on breaks to play ads, but some people who enter the stream for the first time may not realize if the streamer is afk while sitting through ads. And sometimes the ads are 6-9 ads in a row (possibly from the streamer running an ad for 3+ minutes and whatnot at that time). The chat is cleared when people first arrive in streams, so even if the streamer has a bot command or has wrote in chat they are on a break, the new person arriving has no way to know. Maybe the viewers coming in would stick around through those lengthy ads if they knew "oh the streamer is taking a break at the moment so I'll wait through this to actually check out their content".

I know there is the thing where stream can pop up above chat during an ad.. but one it really doesn't always work. Two I think there's no point of that if the screen is super tiny at the top of chat and there is no sound anyway. (I'm not a mobile user and haven't looked very hard to see if this is a thing on for mobile).

Maybe something of a little pop up at the top of the chat screen to let chat know the streamer is on break could be something to help incentivize ads but also let those who may not be directly watching the stream or have chat popped out to see that they aren't missing anything happening in the stream.

I'm thinking like how there is a pop up at the top of chat for hype trains, multiple gifted subs, polls, etc. It could even include a timer that the streamer selects so it stays at the top of chat for however long they are on break for.

I don't think this is THE answer for getting streamers to play ads during a stream and whatnot. But might be more incentivizing then the current situation.

I have no idea if this could be feasible, if people would like it, if it's even a good idea, or if it would actually make streamers feel better about running ads and taking breaks. But hey at least it's some kind of suggestion.

It would be AWESOME if you could give streamers the ability to give Streamers the ability to roll a few ads, and at the end of the ads gift out varying size Bit gifts. It would be a great way for streamers to give back and also potentially receive a kick back from bits won. Viewers/followers and subscribers could have different gifts available based on the tier they are in, and I really think it could be a fun way to engage/reward and grow back some of the loss felt from the bits for ads program that ended.
Thank you for your consideration and efforts!

As a streamer, it is incredibly frustrating to be in the dark about when ads are being run. Please add a feature to the stream manager that includes a countdown when the ads are running so that streamers can see both when they are being run and how much time left until they are finished. As it is, I have to rely either on my chat or have an incognito window up (which takes up valuable monitor space) just to be aware of when ads are running because they are not perfectly consistent with the schedule set in the ad manager.

This feature request that I'm sharing is that Twitch should make a program for Twitch streamers to promote their channel. Instead of regular ads on the time, you get Twitch streamers. To order to get an ad, the streamer has to pay once a month to order to get their introduction ads out there. This feature should be open for every streamer, affiliate, or partner. Big or small. This Twitch streamer could be used ad banners or a normal 15-30 sec ad. The Twitch streamer has to introduce themselves, what type of content they do, show quick glimpses of their content and their community. I think this will help Twitch streamers to grow more on the platform. They will also have more self-control as well. Let me know what you think.